
PROGRAM OVERVIEW
An active industry immersion built to give you a distinctive edge in internships, placements & beyond. The program features industry forward frameworks and concepts which will help you master both B2B and B2C sales and Ecom setups paired with a practical, hands-on experience of growing categories and working the market.

Access to content built from experiences of top industry experts converted into simple frameworks

Real immersion Real immersion in the role of an Ecom Category Manager and Sales manager by working on a guided LIVE Project for 7-8 weeks

Personalised Coaching on how to strategize campaigns from highly experienced brand / marketing managers

INDUSTRYCreds™ certification score, a performance matrix that helps you signal your potential to top recruiters

1-1 mentorships and additional sessions for assistance during internships and placements
with insights on:



Chinmay Panday | JBIMS Mumbai Batch’19
Placed at HUL
INDUSTRYCreds™ Score: 88
Sales Leadership Program

“I cannot narrow it down to a particular one thing about Kraftshala that helped me. It’s about how the course in its entirety familiarised me with the marleting concepts through rich content and the application of those concepts through the live projects. Doing the projects with Brand Building and Sales Leadership gave me an understanding of how things work and thus during internship gave me a headstart in understanding the processes and working my way through my internship project more productively”.

Chinmay Panday
JBIMS Batch’ 19
Placed at HUL
INDUSTRYCreds™ Score: 88
Sales Leadership Program

“I cannot narrow it down to a particular one thing about Kraftshala that helped me. It’s about how the course in its entirety familiarised me with the marleting concepts through rich content and the application of those concepts through the live projects. Doing the projects with Brand Building and Sales Leadership gave me an understanding of how things work and thus during internship gave me a headstart in understanding the processes and working my way through my internship project more productively”.
WHO SHOULD APPLY?
In case you are aspiring for a B2C sales role in consumer goods, e-commerce, banking or a B2B sales role in healthcare and IT etc, then this program would be suited for you.
Our past students have ranged from campuses like IIM A, IIM B, IIM C, IIM I, IIM L, IIM K, SPJAIN, MDI, ISB and also BIMTECH, SIIB, KJSOM, VJSOM, amongst many more.
PROGRAM BENEFITS
INDUSTRY PARTNERS
With our sales and marketing expertise, we work with some of the top recruiters in training B-School talent.








Kriti Kaur Sablok
Ex - Employer Brand Manager, Hindustan Unilever

“It has been a pleasure working with Kraftshala as our partner right from Day 1. The team under the leadership of Varun Satia has always brought in strategic insights which helped strengthen our brand. The uniqueness that Kraftshala brings to the table is to demystify ‘marketing’ and bring in tools on the science and art of marketing. This results in a set of candidates who become real assets to the company from day 1“.

Emilia Matsumura
Director of Marketing, Asia Pacific at Taco Bell

“Kraftshala crafted a training module for our teams to ensure that our communication is always ‘on-brand’. The module was entertaining, easy to follow and interesting. They demonstrated their expertise in the marketing by creating a tailored, one-of-a-kind brand workshop that I know we will refer back to for years to come.”
WITH INSIGHTS FROM
YOUR MENTORS