Placement-linked
Digital Marketing Course
< ₹4.5L, we refund 60%
partner
Everything that we do at Kraftshala is designed to get you a marketing job of ₹4.5L or more. More than 1800+ folks have gotten placed at a CTC of 4.5-9LPA
Created by the industry’s top practitioners, to drive success in the digital age
Coaching 50 people together doesn't help. At Kraftshala, you get feedback in smaller groups on your work to build your individual strengths
This is a job-linked digital
marketing course.
If the job pays < 4.5L, we refund
most of your fee back.
You'll be constantly analyzing campaign performance, tweaking ads, testing new strategies, and ensuring you get the best return on your ad spend.
Your day will revolve around diving into data, creating reports, tracking KPIs, and presenting insights to improve your marketing efforts.
You'll assist in planning and executing campaigns, coordinating with different teams, creating content, and managing social media.
You'll manage brand campaigns, ensure consistency across all channels, collaborate with creative teams, and analyze market trends to strengthen your brand identity.
Your day will focus on identifying growth opportunities, running experiments, optimizing user acquisition strategies, and analyzing data to drive business growth.
You'll conduct keyword research, optimize web pages, monitor website traffic, and implement strategies to improve our search engine rankings.
We know this is a crucial step for you and here is a simple chart to make the decision easy.
Internships | MBA (T2/T3) | Other Digital Courses | ||
---|---|---|---|---|
Cost (excluding GST) | N/A | ₹8L - 15L | ₹0.7-3L | ₹1.29L if you get a job of ₹4.5L or more |
Cost, if unemployed post completion | N/A | ₹8L - 15L | ₹0.7-3L | ₹51.6k |
Time Investment | 3 - 6 months | 12-24 months | 4 - 12 months | 16 weeks |
Jobs after Completion | Maybe | ₹3L - 7L | ₹2.5L-4L | ₹4.5- 9L |
Placement Reports | N/A | No | No | All Placement Reports published online |
No. of interviews | N/A | Till placement process runs (2-3 months) | Either have an upper cap on applications or nothing is specified | We keep going till you get placed at 4.5L or more |
Past Placement Records Published | N/A | N/A | Not Published / Available | All Placement Reports published online |
Kind of jobs | Same as internship | No minimum bar for CTC and no job promised | No jobs promised and even if someone is saying jobs, they include internships or freelancing gigs as ‘outcomes’ | ₹4.5-9L Jobs in top brands and agencies |
Practical Exposure in Marketing | Medium | Low | Low - Medium | High Industry-focused learning |
Behavioural Skills Development | Low-Medium | Medium | Low | High |
Career Mentors | Depends if people have time | N/A | N/A | Take your pick from 200+ experts :) |
Networking | Limited | Your batchmates | Limited | A very powerful growth network. |
Lifelong upgradation | N/A | N/A | N/A | Free pass to all sessions of the Kraftshala community. |
High potential peers | Maybe | Maybe | No Allow everyone to join in | Yes |
Week | Functional skill | Excel Skills | Human skill | ||
---|---|---|---|---|---|
0 | ONBOARDING + TEAM HUDDLES + Marketing Fundamentals Introducing you to your team and onboarding you to how our digital marketing training works over the course of 14 weeks. And teach you marketing fundamentals | Fundamentals of Excel | Orientation to Human Skills | ||
1-3 | FACEBOOK ADS Get introduced to Facebook ads & learn Campaign Structure, targeting, optimizing campaigns, and planning media. Apply them all in an integrated brand project. | Excel modules focused on Analysis of Facebook Ads campaigns | Self awareness + CV Building | ||
4-8 | GOOGLE ADS: Learn to structure campaigns, strategize biddings, set up campaigns, budget on platforms, and a lot more. | Excel modules focused on Analysis of Google Ads campaigns | Interpersonal skills + Personal storytelling + Interview Prep | ||
9-11 | SEARCH ENGINE OPTIMISATION (SEO) Learn On-Page SEO, Off-Page SEO, plan content growth strategies, and start using SEO tools. | Excel modules focused on SEO use cases | |||
12-14 | E-COMMERCE: Learn how to set up an ecommerce platform, understand D2C and CRO on e-commerce platforms. Learn to set up ads and drive traffic to the PDP page on a platform, and get into the operational tasks | Excel modules focused on Analysis of Amazon Ads campaigns & problem-solving | Behavioral Mock Interviews + Individualized support + Work Product Training | ||
15-16 | INTEGRATED PROJECT PRESENTATION: Analyze campaign performance data & create media plans to solve a Brand Problem. | ||||
PLACEMENT DRIVE: You will start sitting for placement opportunities after successfully completing training and passing all assessments/benchmarks. During this period, you might also be attending additional refresher sessions / projects / assessments to get better prepared to ace your interviews and jobs. You either get a full-time role or you get an internship post which you get a full-time role. In either case, an eligible job offer is ONLY if you have a FULL-TIME job of 4.5L or more. |
We believe in making education performance-driven. Hence, it is a job-linked digital marketing course.
If your job < 4.5L, you get a 60% refund!