LEARN BY DOING UNDER EXPERT PRACTIONERS.

We talked to hundreds of companies on what specific skills are needed for the marketing and sales roles of today and then designed the programs to help you master those skills.

APPLY FOR PROGRAMS

INDUSTRY’S WAY OF LEARNING
70:20:10!

At Kraftshala, we follow the industry-wide accepted model of learning according to which you learn best when - 70% is by doing, 20% is through one-on-one coaching and 10% is through content/classroom sessions.
Learn from in-depth content created with
top experts
Kraftshala programs feature real case studies and conversations with leaders from companies like Nestle, Unilever, Marico, Vodafone, Facebook, Performics, Flipkart and more. Every week you will be assigned modules (1-2 hours duration) which can be viewed at your own pace.
Apply the concepts to a real business challenge with real teams
Kraftshala programs simulate the type of environment you'll work in when you land that job. Every week you'll collaborate with other candidates on a group project in addition to a few individual tasks. Expect to spend 2-3 hours every week with active hands-on learning.
Discuss your work with experts & peers
To wrap up each week, you will attend a feedback session online or over a call. You will connect with top industry professionals and discuss your learnings. You’ll also get a chance to attend our JAM sessions with industry leaders who have addressed similar challenges.

Course Format

Follow a rigorous and yet enjoyable structure that will challenge you but will get results and not just a degree
IN ADDITION, GET HELP WHEN YOU NEED IT

We're in this together. Student Success Advisor s are just a message away whenever you need extra help, so your learning is never stalled while you wait around for a response

MEET YOUR PROGRAM ARCHITECTS

VARUN SATIA
Founder and Chief Story Teller, Kraftshala
Ex- Nestlé. (Marketing @ KitKat & MAGGI)
Ex-India MD @Campus Ventures Inc.
MBA from FMS, Delhi.
B.E. from BITS- Pilani.
ESHU SHARMA
Co-Founder & Head of Student Experience, Kraftshala
Ex- Unilever.
MBA from FMS, Delhi.
B.Tech from PEC, Chandigarh
NISHTHA JAIN
Head of Marketing and Content, Kraftshala
Ex- Nestlé Brand Manager (Maggi).
MBA from IIM- Lucknow
B.Tech from NIT Kkr

JOIN OTHER PARTICIPANTS FROM COMPANIES LIKE:

CAREER SUPPORT ALONG THE WAY

Getting that interview to converting the interview - we work with you to create a stellar resume, prepare you for an
interview and do a targeted pushing of your candidature basis your profile, preference and performance in the program.

PICK A PROGRAM THAT SUITS YOUR REQUIREMENTS

Professional Brand Management

with INDUSTRYCreds™ Certification

Our magnum opus – This is the only brand management program which helps candidates master the complete brand building journey through traditional + digital tools – competitive and cultural landscaping, user personas, insighting, brand solutioning, media planning, concept writing, brief writing, creative evaluation, innovation, essence etc

Professional Digital Marketing

with INDUSTRYCreds™ Certification

This program is useful if you want to accelerate your marketing career by mastering how to break down business goals into specific user challenges, and then figure the appropriate digital marketing solutions to deliver growth. It covers both strategic and execution elements and provides participants with an in-depth understanding of all major platforms and how/when/where to use them.

Brand Building

with INDUSTRYCreds™ Certification

The flagship Kraftshala B-School program that deep dives into the process of creating communication so extensively that several brand managers have also found it super useful.

Sales Leadership

with INDUSTRYCreds™ Certification

The only program in the country that will not only take you through the sales & distribution structure of multiple sectors like FMCG, FMCD, E-commerce, Telecom, etc. but also teach you the frameworks that sales managers use to grow their categories.

Digital Brand Building

with INDUSTRYCreds™ Certification

This B-School program combines Brand Building and Digital Marketing in a comprehensive structure that you can use to find the ‘job-to-do’ and then ’solve’ any brand growth problems through digital.

Marketing and Sales Programs

with INDUSTRYCreds™ Certification

Pick a program that suits your requirements

Professional Brand Management

with INDUSTRYCreds™ Certification

Our magnum opus - This is the only brand management program which helps candidates master the complete brand building journey through traditional + digital tools - competitive and cultural landscaping, user personas, insighting, brand solutioning, media planning, concept writing, brief writing, creative evaluation, innovation, essence etc

Professional Digital Marketing

with INDUSTRYCreds™ Certification

This program is useful if you want to accelerate your marketing career by mastering how to break down business goals into specific user challenges, and then figure the appropriate digital marketing solutions to deliver growth. It covers both strategic and execution elements and provides participants with an in-depth understanding of all major platforms and how/when/where to use them.

Brand Building

with INDUSTRYCreds™ Certification

The flagship Kraftshala B-School program that deep dives into the process of creating communication so extensively that several brand managers have also found it super useful.

Sales Leadership

with INDUSTRYCreds™ Certification

The only program in the country that will not only take you through the sales & distribution structure of multiple sectors like FMCG, FMCD, E-commerce, Telecom, etc. but also teach you the frameworks that sales managers use to grow their categories.

Digital Brand Building

with INDUSTRYCreds™ Certification

This B-School program combines Brand Building and Digital Marketing in a comprehensive structure that you can use to find the 'job-to-do' and then ’solve' any brand growth problems through digital.

Marketing and Sales Programs

with INDUSTRYCreds™ Certification
Ready to experience industry
driven learning?
APPLY NOW