Building

PROGRAM OVERVIEW
An active industry immersion built to give you a distinctive edge in internships, placements & beyond. The program features a unique industry forward approach paired with a practical, hands-on experience of creating and building a brand campaign in today's digital age.

Access to content built from experiences of top industry experts converted into simple frameworks

Real immersion in the role of a marketer in today’s digital age by working on a guided LIVE Project for 12 weeks

Personalised Coaching on how to strategize and execute campaigns from highly experienced brand / performance marketing managers

INDUSTRYCreds™ certification score, a performance matrix that helps you signal your potential to top recruiters

1-1 mentorships and additional sessions for assistance during internships and placements
tools you'll learn:




Ayush Goel | IMT Ghaziabad, 2020 Batch
PPO from GroupM

“It will not be wrong to say that Kraftshala became an integral part of my journey from selection in GroupM for my internship to doing well in the same. Apart from practical knowledge gained through Kraftshala courses, it acted as my mentor throughout via additional sessions taken by Varun Satia such as How to crack ppo and mentorship available on kraftshala platform from industry experts. Overall, it has been an enriching experience so far and looking forward to work with Kraftshala to build it as a community of future leaders.”.

Ayush Goel
IMT Ghaziabad, 2020 Batch
PPO from GroupM

“It will not be wrong to say that Kraftshala became an integral part of my journey from selection in GroupM for my internship to doing well in the same. Apart from practical knowledge gained through Kraftshala courses, it acted as my mentor throughout via additional sessions taken by Varun Satia such as How to crack ppo and mentorship available on kraftshala platform from industry experts. Overall, it has been an enriching experience so far and looking forward to work with Kraftshala to build it as a community of future leaders.”
WHO SHOULD APPLY?
With increasing number of recruiters preferring candidates with digital experience for even traditional roles, and even case competitions increasingly testing you on crafting digital plans and strategies, this program would be suited for all current B-School students irrespective of the field and the industry that you plan to get into.
Our past students have ranged from campuses like IIM A, IIM B, IIM C, IIM I, IIM L, IIM K, SPJAIN, MDI, ISB and also BIMTECH, SIIB, KJSOM, VJSOM, amongst many more.
PROGRAM BENEFITS
INDUSTRY PARTNERS
With our sales and marketing expertise, we work with some of the top recruiters in training B-School talent.








Kriti Kaur Sablok
Ex - Employer Brand Manager, Hindustan Unilever

“It has been a pleasure working with Kraftshala as our partner right from Day 1. The team under the leadership of Varun Satia has always brought in strategic insights which helped strengthen our brand. The uniqueness that Kraftshala brings to the table is to demystify ‘marketing’ and bring in tools on the science and art of marketing. This results in a set of candidates who become real assets to the company from day 1“.

Emilia Matsumura
Director of Marketing, Asia Pacific at Taco Bell

“Kraftshala crafted a training module for our teams to ensure that our communication is always ‘on-brand’. The module was entertaining, easy to follow and interesting. They demonstrated their expertise in the marketing by creating a tailored, one-of-a-kind brand workshop that I know we will refer back to for years to come.”
WITH INSIGHTS FROM
YOUR MENTORS
PROGRAM FEE
INR 25,000 + GST
Low Cost EMI options available