5 Digital Marketing Jobs in Delhi to Help Start Your Career

Tell me this: Are you looking for a digital marketing job in Delhi just for the sake of getting a job or to start your career so you can learn and grow in the field?

If you are here for the latter, you’ll find companies that have huge clients in their portfolio, an indication that if you get a job in any of these, your portfolio will shine. Let me not waste any more of your time, read on!

Key Takeaways from the Blog:

This blog contains five digital marketing job openings in Delhi. Each of these companies has been selected with the intention not just to let you have a job, but to get you the opportunity to work with good brands to add to your portfolio.

Following are the companies:

• AdGlobal 360, Delhi for the roles: Content Writer, Management Trainee (Digital Marketing)
• beatXP by Pristyn Care, Delhi for the roles: Social Media Marketer, Brand Associate
• Social Panga, Delhi for the role: Paid Media Specialist
• Publicis Global Delivery for the role: Trainee Analyst
• AdFactors PR, Delhi for the roles: Account Executive, Influencer Marketing Executive, Account Executive, Copywriter, ORM Executive, Content Strategist

Digital Marketing Jobs in AdGlobal 360, Delhi

Role(s): Content Writer, Management Trainee (Digital Marketing)

CTC: 4.5 LPA

Average Rating on Glassdoor: 4.2

About the company: Hakuhodo Group’s Martech Digital Marketing Agency AdGlobal 360, is where big companies go. This agency specializes in providing comprehensive marketing solutions to businesses. Founded in 2009, the agency is based in Gurgaon, India, and has expanded its operations globally, serving clients across various industries including e-commerce, retail, healthcare, finance, technology, and more. They recently added Bajaj to their portfolio.

Relevant read: Hakuhodo acquires stake in MA&TH (Marching Ants & Trigger Happy) Entertainment

Our Note:

AdGlobal 360 actively collaborates with Kraftshala. We are an Ed-tech platform that provides digital marketing courses with placements. Having placed over 1200 students with CTCs of 4.5 LPA and more, let us give you some details about their hiring process.

Rounds of Interviews AdGlobal Has:

Round 1 – Screening Round: a 1:1 call where they try to get to know most of the candidates after shortlisting their CVs.

Round 2 – Formal Interview: a more personalized interview where the recruiters go through your CV, and ask you questions to see if you’re a fit for the company and have the skills for the job.

Some Questions That You Can Prepare for:

If you want to prepare for the role: Management Trainee (Digital Marketing):

Q1. What is remarketing?

Q2. What is UTM and its parameters?

Q3. Can you create a retargeting or remarketing list from non-skippable ads on YouTube?

Q4. When should you use non-skippable ads instead of skippable instream ads?

Q5. How can you track conversions in Google ads?

Q6. What is ad rank?

Q7. What is thru-play on Facebook?

Q8. What are the different campaign objectives that are available in Facebook ads?

Q9. What are discovery ads? What types of bidding options are there in discovery ads?

Q10. Can you use video in discovery ads?

Q11. What are automated bidding options?

Q12. What are the different types of ad formats in YouTube video ads?

If you want to prepare for the role: Content Writer:

Q1. How do you decide what topic to write a blog on?

Q2. How do you research a target audience?

Q3. How do you create a strategy to write blogs?

Q4. What motivates you to write?

Relevant Read: 29 Frequently Asked Content Writer Interview Questions And Answers (naukri.com)

Digital Marketing Jobs in beatXP by Pristyn Care, Delhi

Role: Social Media Marketer, Brand Associate

CTC: 4.5 LPA

Average Rating on Glassdoor: 3.7

About the company: beatXP by Pristyn Care is a fit-tech D2C brand where growth happens. Founded in 2020, their love for being in the news never went away since. They’ve collaborated with Bollywood Actor, Ali Fazal, Indian Cricketer, Shubham Gill, and even Carryminati to feature their products. You can understand how big they are on influencer marketing. They’re committed to scaling their businesses through E-Commerce and SEO. It’s a place where you can grow as the company grows.

Relevant Read: How Pristyn Care’s fit-tech brand beatXP is leveraging technology to create a connected fitness ecosystem

If you’re interested in training in digital marketing and working in these companies, check out this digital marketing course. 

Digital Marketing Jobs in Social Panga, Delhi

Role: Paid Media Specialist

CTC: 4.5 LPA

Average Rating on Glassdoor: 3.4

About the company: Social Panga is a digital marketing agency that is famous for consistently winning clients over for its great work. Founded in 2011, it has huge clients like Disnep Junior, Reliance Trends, Naukri.com, Wipro, Flipkart, PayTM, and hundreds more.

Social Panga offers a 360-degree approach to providing digital marketing services. Like, social media management services, including account setup, content planning and creation, community management, paid advertising, and analytics.

Not just this, but they also offer services in content marketing and digital consulting. This means it’s the place to grow your skills in not just one arena, but as many as you wish to.

Social Panga has hired many candidates through this digital marketing course.

Social Panga Usually Has Two Rounds of Interviews:

Round 1: A screening round that involves shortlisting CVs and having a 1:1 call with the shortlisted candidates where they talk about their CVs. This is an elimination round.

Round 2: A more filtered round where the recruiter tries to personally connect with the candidates to see if they could be a good fit for the company.

Some Questions That You Can Prepare for:

The interviews usually go about having a conversation, first about the candidates and then the skills they possess.

Some conceptual questions that have been asked to Kraftshala’s students are:

1. What is robot.txt on the website?
2. What’s the difference between ETA and RSA?
3. For an e-commerce brand, if their CPA is increasing & you don’t have to change anything at the campaign level, what will you do?
4. What is dynamic keyword insertion?
5. What is target impression share?
6. If you run 2 campaigns at the same time but CPM for both is different what would you do?
7. What is the absolute top and top of the page?
8. Let’s say your search campaign CTR is extremely low. What are the steps to increase it?
9.  What is the total no of primary text we can add to FB ads?
10. What is the difference between brand awareness and reach?

Apart from these, there are some behavioral questions you can prepare for:

1. Tell me about yourself
2. Why should we hire you?
3. Mention something that’s not there in your CV.

Digital Marketing Jobs in Publicis Global Delivery, Delhi

Role: Trainee Analyst

CTC: 6 LPA

Average Rating on Glassdoor: 4.3

About the company:

Publicis Global Delivery is a division within Publicis Groupe, a leading global advertising and communications company. The agency focuses on delivering operational and delivery capabilities to support the overall services offered by Publicis Groupe agencies. They’re a master at creating good strategies for their clients, doing creative work, and maintaining client relationships.

Publicis group in India has over 700 clients in their portfolio starting including Nestlé, Renault, HDFC Bank, Zee Entertainment, Hero MotoCorp, Citigroup, GlaxoSmithKline, Compaq HP, Dabur India, Bharti Airtel, Daimler AG, Amazon, Parle, L’Oréal, Volkswagen, ITC, Marico, and the list goes on.

Our Note:

Publicis Groupe has hired over 200+ students who’ve taken up our digital marketing course. And after helping them land their jobs in this agency, let us let you in on their hiring process.

Relevant Video: Somesh’s Kraftshala Story | Marketing Launchpad Program

Praveen’s Kraftshala Story | Marketing Launchpad Program

Publicis Global Delivery Has 2 Rounds of Interviews:

Round 1: An aptitude test round where the candidates are tested on their quantitative and logical ability, followed by guesstimates. This is to test if the candidates have an aptitude for numbers and solving problems. Consider it an elimination round.

Round 2: An interview round to find the perfect candidate for their agency. This step is to get to know the candidates on a personal level and learn more about them and their skills.

\ Some Questions to Get You Started:

1. What’s the full form of CPM in India? We call it Cost per Thousand impressions, but what’s CPM called?
2. Difference between Affinity & In-Market audiences.
3. Difference between Reach & Frequency in Facebook’s R&F campaign.
4. Tell me about yourself.
5. What do you know about the job profile you are interviewing for? And the company background?
6. Why digital marketing?
7. Where do you see yourself in the coming years in this field?
8. How do you split the budget across campaigns? What is the thought process behind it?
9. Which keywords can be put under awareness, consideration, and conversion campaign?
10. What is the impression shared? What can be done to increase it if a client demands it?

Digital Marketing Jobs in AdFactors PR, Delhi

Role(s): Account Executive, Influencer Marketing Executive, Account Executive, Copywriter, ORM Executive, Content Strategist

CTC: 4.5 LPA

Average Rating on Glassdoor: 3.9

About the company:

AdFactors PR is an award-winning leading public relations firm in India, with its headquarters located in Mumbai. Founded in 1997, it is one of the youngest runners in the world that competes with older, bigger PR firms. It operates on a national scale and also handles international clients.

The agency offers a comprehensive range of public relations services to clients from various industries such as finance, technology, healthcare, consumer goods, and more.

In just 2022, AdFactors has won over 11 awards for its impeccable campaign ideas execution. It is THE PLACE for you if you want to build a future in public relations.

AdFactors hires candidates from Kraftshala’s content writing and social media marketing course. Having hired more than 20+ candidates from here, let’s help you prepare for the company’s hiring process.

Read Review of A Current Employee: Ghazal Chawla’s Story

AdFactors PR Has Three Rounds in Their Hiring Process

Round 1: A screening call round where they try to understand your intent towards the company, Round 1:after shortlisting your CV. This is an elimination round.

Round 2: An assignment round where the candidates get assignments from the company. This is to showcase their skills in terms of an assignment, by solving brand case studies for social media marketing, content writing, online reputation management, and influencer marketing.

Round 3: Final interview round for the final candidates who pass the assignment round where the recruiter now wants to connect with them on a personal level to see if they are a good fit for the role.

Some Questions That You Can Prepare for:

In the final round, the interviewer purely asks you questions about your background and to understand you as a person. To give you some context, here are some questions that were asked to our students:

1. Why digital marketing?
2. What excites me about digital marketing?
3. Which all companies have you worked with?
4. Which social media platforms have you worked on?
5. Any questions for us?
6. What was your one major learning in years?
7. What do you know about AdFactors PR?
8. Why do you want to work with a PR firm?
9. What area do you want to build your expertise in?

Frequently Asked Questions:

Q.1 How to get a job in digital marketing with no experience?

Answer: Getting a job in digital marketing with no prior experience can be challenging, though we’d like to mention that we’ve placed over 1200 students in the field through our digital marketing course. Out of these, 45% of them are freshers.

But in any case, try these out:

1. Start by learning the basics of digital marketing: There are numerous free online resources, courses, and tutorials available that cover topics such as SEO, social media marketing, content marketing, email marketing, and more. Familiarize yourself with popular tools like Google Analytics, Google Ads, and social media platforms.
2. Build a strong online presence to showcase your interest in digital marketing:  Create profiles on LinkedIn, Twitter, and other relevant platforms. Share articles, insights, and examples of your work (even if they’re hypothetical or personal projects).
3. Offer your services as a volunteer or intern for local businesses, charities, or startups: This hands-on experience will give you practical knowledge and add value to your resume.
4. Obtain Certifications: Some digital marketing platforms offer certifications upon completion of their courses. While not a substitute for experience, they can add credibility to your resume.
5. Tailor Your Resume: Highlight relevant skills and experiences that demonstrate your understanding of digital marketing concepts. Focus on any transferable skills from other jobs or projects.
6. Apply for Entry-Level Positions: Look for entry-level positions like digital marketing assistant, content coordinator, or social media intern. These roles typically require less experience and can be a stepping stone to more significant opportunities.

Q.2 Is there a job market for digital marketing?

Answer: Yes, there is a significant and growing job market for digital marketing. With the increasing reliance on online platforms for business and communication, companies of all sizes are recognizing the importance of digital marketing in reaching their target audiences.

As a result, there is a high demand for professionals with expertise in various digital marketing areas, including SEO, social media marketing, content marketing, email marketing, data analytics, and more. This trend is expected to continue as businesses continue to invest in their online presence and marketing strategies.

Q.3 Is digital marketing a good career for freshers?

Answer: Yes, digital marketing can be an excellent career choice for freshers. It offers several advantages, including:

1. High Demand: The increasing reliance on digital platforms by businesses creates a growing demand for digital marketing professionals.
2. Diverse Opportunities: Digital marketing encompasses various areas like SEO, social media, content marketing, email marketing, analytics, and more, allowing freshers to explore different aspects of the field.
3. Low Entry Barrier: Many entry-level digital marketing positions don’t require extensive experience, making it accessible for freshers to enter the industry.
4. Continuous Learning: Digital marketing is an ever-evolving field, offering opportunities for continuous learning and skill development.
5. Career Growth: Successful digital marketers can advance to managerial positions or specialize in specific areas, leading to long-term career growth.
6.