List of Top 12 Digital Marketing Courses in Varanasi in 2024

TLDR/Quick Read

In a state like Varanasi, there are a lot of top-ranked digital marketing institutes like Kraftshala, Dizi Global solution, DDIM, Metrics institute, and I.P.Tech that promise to have a unique curriculum and provide you with a skill set that no other institute can, and in order to choose the best from these, refer to this guide.

List of Digital Marketing Courses in Varanasi

1. Marketing Launchpad by Kraftshala
2. IIDE
3. Skill Circle
4. Digiperform
5. My Captain
6. Upgrad
7. Internshala
8. Testbook
9. Digital Marketing course by Dizi Global Solution
10. Digital Marketing course by DDIM
11. Digital Marketing Training by Metrics institute
12. Digital Marketing by I.P. Tech

Here is a more detailed overview of the above mentioned digital marketing courses in Varanasi:

*Salary package which is promised by the institute.
**Companies where the course alumni are placed as per the LinkedIn Alumni Page.

How to Choose the Best Out of All Digital Marketing Courses in Varanasi?

As a student, one is always confused with choosing the right thing. Your friends will advise you on something and your parents might say the complete opposite to help you with the same, We have narrowed it down to this blog. Here are some important points to keep in mind while choosing the best digital marketing course.

• Placements
• Alumni Details on LinkedIn
• Live Brand Projects
• Program Duration & Number of Hours of Live Training
• AI Integrated Course Syllabus
• Fees
• Alumni Video Testimonials

Now, let’s evaluate each of the digital marketing courses in Varanasi based on the above.

To keep it simple ✅means the evaluation criteria checks out for the given course; ❌ means that the evaluation criteria is not made available in the public domain by the given course.

Factor 1: Placements

A course like digital marketing offers some really great opportunities placement-wise, and it would be foolish to skip them just because you were unable to choose the right coaching from the right center. There are institutes claiming to give the best placement opportunities, a 100% placement rate, or jobs at the top companies but it is important to verify their claims.

Some institutes might sugarcoat things to get students enrolled and to protect yourself from the ones being targeted, always check the brochures of the institute, connect with the alumni, and stalk a coaching center on every social media possible.

Placements play a vital role, as you don’t want to spend thousands on a course that won’t even provide you with the bare minimum.

*These are the companies where the course alumni are placed as per the LinkedIn Alumni Page.
**Accountability refers to the extent to which the institute takes responsibility for your placements.

(100% placement and 100% placement assistance are two different things; while the one states that every student enrolled will be placed, the latter states that the institute will provide with assistance for the same, i.e. helping them with mock interviews or CV building, etc.)

Factor 2: Alumni Details From LinkedIn

An alumnus refers to a person who has graduated from the same institute or coaching that you are looking into. Alumni play a vital role in any field, as they uphold and reflect the institute’s reputation through their accomplishments and feedback. When alumni share their honest opinions, it’s insightful—they give you a real picture of the program’s value and outcomes.

Browsing alumni profiles on LinkedIn can be especially helpful. If alumni consistently praise the program, it shows strong support and satisfaction with their experience. However, if alumni voice concerns or provide constructive feedback, it’s worth considering. Listening to their experiences can help you make a well-informed decision about joining.

Check the alumni section on LinkedIn to connect with them, as the connection is not only helpful in asking them about the institute but also for making connections for the future.

How to find out Alumni on Linkedin:

• Search your course provider’s name in LinkedIn’s search bar and select the official page.
• Then navigate to the alumni section by clicking on the “Alumni” tab.
• Use the filter option, in this you can filter on the basis of job title, company and year.

Protip: You can also review profiles and reach out to the alumni to learn about their experiences.

Here we have collated the latest LinkedIn alumni page snapshots of the digital marketing courses in Varanasi, which have Alumni page on their LinkedIn profile.

Factor 3: Live Brand Projects

Theory is not everything; there might be some courses in which theoretical knowledge is important but that’s not the case with a course like digital marketing. Live brand projects give you the opportunity to experience the real world without entering it. A student can learn by making mistakes that won’t harm any company.

Projects with real-like case studies and real budgets help students learn at a faster pace and make students ready for the placements as they can compensate for the lack of internships. Not every student has the time to learn and be an intern at the same time and for those, these live brand projects are very helpful.

Here are a few points that you can ask:

• Can you provide examples of brands or companies involved in the live projects?
• What specific skills or tools will students learn through these projects?
• How do you measure the success of these live projects?

Factor 4: Program Duration & Live Classes

Some of you might still think that live online classes are boring and a waste of time because sitting in front of a screen can’t really teach us anything. But let’s just say that live classes give you opportunities that offline classes could never.

No matter how studious you are, there are times when a student has to skip a class for no matter what reason, and offline classes do not provide an opportunity to compensate for the missed class. Whereas an online class could be easily watched on a later basis as well. Or there are industry experts who would be willing to give an insightful session but whose time won’t allow them to come in person. So in such cases, it is good to have a course that gives you a chance to balance online and offline classes.

Classes should be flexible, with enough time for practical experience as well. They should have mentor sessions, industry expert-led workshops, and the option of recorded lectures.

In addition, check out the below factors to look for in live classes:

Factor 5: Course Syllabus

Imagine jumping into digital marketing with skills that are already outdated—doesn’t sound ideal, right? This field evolves fast, so finding a course that’s up-to-date with the latest trends, AI tools, automation, and data analysis is crucial to staying competitive.

Ask yourself: Does the syllabus cover real-world AI applications in digital strategies? Are there hands-on case studies where you can see how these tools are applied? And here’s a tip: connect with current students—they can give you the inside scoop on how practical and relevant the course feels day-to-day. Checking the last syllabus update might seem small, but it’s your key to ensuring you’re learning the most up-to-date skills to make a real impact.

Here are a few things listed courses may have:

Factor 6: Fees

Think of course fees as more than just a price tag—it’s an investment in your future. But, how do you know if the fee is really worth it? Start by weighing the value offered: Does the course deliver quality education and real job prospects?

Balancing the cost of a course with its value is key. While a lower fee might be appealing, it could mean sacrificing valuable resources or support. On the other hand, an expensive course doesn’t always equate to top-notch training. Research if the institution offers flexible payment plans, scholarships, or discounts; some institutes even provide early-bird pricing for those who sign up ahead of time.

A smart approach to evaluating fees is to look at the return on investment (ROI) of the course. Consider placement statistics, average starting salaries of graduates, and added perks like job placement services or networking opportunities. Sometimes, a course that may seem costly upfront offers career benefits that justify the investment over time. Additionally, ask if they provide alumni support, like career counseling, that can add long-term value beyond the course.

Factor 7: Alumni Testimonials

Alumni testimonials are a window into the true value of a digital marketing course. Hearing firsthand accounts from graduates can provide insights into how the course impacted their careers.

Quick Tips:

• Explore Social Media: Check platforms like LinkedIn and Instagram for video testimonials that showcase alumni experiences.
• Engage with Alumni: Don’t hesitate to reach out to past students for a chat about their journey and the course’s relevance to their success.
• Look for Success Stories: Identify alumni who are thriving in their careers. Their stories can reveal the effectiveness of the course and its curriculum.

Remember: Real feedback from alumni can help you make informed decisions about your educational path. Their experiences might just guide you toward the right choice!

Pro tip: Once you find the reviews, do go to linkedin to search those folks to cross check where they are placed and whether they are placed.

Final Verdict

Choosing the right course is key to your success! Make sure to weigh essential factors like hands-on projects, job placement opportunities, course content, and affordability. Don’t skip the research—reach out to alumni, read testimonials, and get a feel for the program’s real-world impact.

Among all the options in Varanasi, Kraftshala shines bright with its fantastic return on investment, robust curriculum, and impressive placement statistics. Their commitment to student success is evident, and it’s definitely worth checking out!

Thinking about moving for your studies? Explore the best digital marketing courses in nearby cities like Noida and Delhi! These locations offer fantastic learning opportunities that prepare you for a thriving career.