List of Top 13 Digital Marketing Courses in Lucknow in 2024

Team Kraftshala in Digital Marketing Sep 18 8 min

TLDR/Quick Read

Choosing the wrong program may result in the situation where you get obsolete skills and it becomes very difficult to secure a place in this highly competitive market. On the other hand, the right digital marketing course in Lucknow offered by Kraftshala, WS Cube Tech, NADM(National Academy of Digital Marketing), Digitech, Imarticus Learning and Nicat Institute can assist you in career progression and provide you with a unique opportunity to get a good job and a good paid position.

digital marketing courses in delhi

List of Digital Marketing Courses in Lucknow

  1. Marketing Launchpad by Kraftshala
  2. IIDE
  3. Skill Circle
  4. Digiperform
  5. My Captain
  6. Upgrad
  7. Internshala
  8. Testbook
  9. WS Cube Tech
  10. NADM(National Academy of Digital Academy)
  11.  360 Digitech
  12. Imarticus Learning
  13. Nicat Institute

Here is a more detailed overview of the above mentioned digital marketing courses in Lucknow:

Course Name Duration Salary* Fees  Recruiters**
Marketing Launchpad by Kraftshala 16 weeks >= 4.5 LPA ₹1,24,000
If salary package is <4.5LPA:₹49,600 
Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more
IIDE Online: 4 & 6 months
Offline: 12 months
>=3 LPA Online 4 Months: ₹1,25,000
Online 6 Months: ₹1,80,000
Offline: ₹6,45,000
IIDE, Schbang, FCB Kinnect
SkillCircle 3 & 5 months >=3.6LPA 3 Months – ₹30,000
5 Months – ₹50,000
Not Present
Digiperform 6 Months Not present Offline: ₹72,750
Online: ₹55,750
Digiperform, Freelance, Concentrix, etc
MyCaptain 20 weeks Not present ₹69,999 MyCaptain, Freelance, TCS, Accenture
UpGrad Accelerator Program 7 & 9 months Not present 7 Months – ₹55,000
9 Months – ₹70,000
Not Present
Internshala 5 months >=3.6LPA ₹37,500 Not Present
Testbook 6 months Not present ₹60,000 Not Present
Digital Marketing Course by WS Cube Tech 5 months Not Present ₹45,000 Verizon, Walmart, IBM, Youtube, Samsung, Uber
 

Digital Wizard Program by NADM(National academy of Digital Marketing)

6 months Not Present Offline: ₹34,999
Online: ₹24,999
Not Present
Digital Marketing Course by 360 Digitech 2 months Not Present ₹45,000 Not Present
Digital marketing course by Imarticus learning 6 months ₹3.5 LPA -15 LPA ₹1,20,000 Not Present
Digital Marketing Course by Nicat Institute 5 months Not Present Not Present Not Present

*Salary package which is promised by the institute.
**Companies where the course alumni are placed as per the LinkedIn Alumni Page.

How to Choose the Best Out of All Digital Marketing Courses in Lucknow?

Selecting the right digital marketing course in Lucknow is a very crucial decision that can shape your career. As the digital environment changes, selecting a mediocre program may result in outdated knowledge and difficulty in meeting the market’s requirements.
To make the right decision, it is important to begin by conducting research on the various course providers. Choose a digital marketing institute in Lucknow that has good links with industries and has good records of their performances.

If you consider all these factors, you will be in a better place to choose a course that will suit your current needs and the future needs in the dynamic area of digital marketing.

  • Placements
  • Alumni Details on LinkedIn
  • Live Brand Projects
  • Program Duration & Number of Hours of Live Training
  • AI Integrated Course Syllabus
  • Fees
  • Alumni Video Testimonials

Now, let’s evaluate each of the digital marketing courses in Lucknow based on the above.

To keep it simple ✅means the evaluation criteria checks out for the given course; ❌ means that the evaluation criteria is not made available in the public domain by the given course.

Factor 1: Placements

The record of placing the students in jobs is one of the most crucial factors that define the applicability of a digital marketing course in Lucknow. This aspect if not considered may lead to a rude shock after graduation where one may not get a job in the area of specialization. A course with a low placement record may make you feel that you are not ready for the job market, which may lead to a longer time before you get a job and financial stress.

To avoid this pitfall, drill down into the placement information of each course you are interested in.

Course Name Recruiters* Placements Accountability**
Marketing Launchpad by Kraftshala Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more Placement Rate: 94%
Placement Report: Click Here
60% refund if placement <4.5 LPA
IIDE IIDE, Schbang, FCB Kinnect No verifiable placement %
SkillCircle Not Present
Digiperform Digiperform, Freelance, Concentrix, etc
MyCaptain MyCaptain, Freelance, TCS, Accenture
UpGrad Accelerator Program Not Present
Internshala Not Present No verifiable placement % 100% refund if placement <3.6 LPA
Testbook Not Present
Digital Marketing Course by WS Cube Tech

 

Not Present 100% Placement Assistance
Digital Wizard Program by NADM-national academy of digital marketing

 

Coca-Cola, Nykaa, Paisa Bazaar, Royal Enfield, Mankind, TATA, Aditya Birla Group, Dominos, Myntra, Snapdeal, Caratlane

 

100% Placement Assistance
Digital Marketing Course by 360 Digitech Not Present 100% Placement Assistance
Digital Marketing Course by Imarticus Learning

 

ASUS, Mobikwik, Sunsilk, Publicis, Times Internet, Ogilvy And Mather, JWT

 

100% Placement Assistance
Digital Marketing Course by Nicat Institute

 

Not Present 100% Placement Assistance

*These are the companies where the course alumni are placed as per the LinkedIn Alumni Page.
**Accountability refers to the extent to which the institute takes responsibility for your placements.

A successful placement report indicates the total number of students trained vs number of students placed, industries and companies that hired from the program, the highest and average salary packages received by the students. This information helps you better foresee the relevance of the program in the job market.

Factor 2: Alumni Details From Linkedin

Another factor that is often not considered but is very important is the strength of the alumni network of the digital marketing course in Lucknow. Overlooking this aspect may lead to the loss of potential contacts, learning from experienced professionals, and other opportunities that can greatly enhance your career.

To tap the benefits of alumni networking, the first step is to ask the best digital marketing institute in Lucknow for comprehensive alumni data. Do not focus on the numbers – ask about the roles that alumni have, the organizations they are in, and their progression. Find alumni success stories and case studies. Alumni support is another advantage of the course as they can offer constant encouragement, job opportunities, and information about the industry even after the completion of the course.

How to find out Alumni on Linkedin:

  • Search your course provider’s name in LinkedIn’s search bar and select the official page.
  • Then navigate to the alumni section by clicking on the “Alumni” tab.
  • Use the filter option, in this you can filter on the basis of job title, company and year.

Protip: You can also review profiles and reach out to the alumni to learn about their experiences.

Here we have collated the latest LinkedIn alumni page snapshots of the digital marketing courses in Lucknow, which have Alumni page on their LinkedIn profile.

Factor 3: Live Brand Projects

Live brand projects are the link between theory and practice in the field of digital marketing. Overlooking this aspect when selecting a digital marketing course in Lucknow could mean that you would be left with a lot of bookish knowledge but little or no practice – a disadvantage in a field that is highly practical. If you do not get exposure to live projects, it becomes difficult to implement the learning in actual marketing problems that you may face in your job, which may affect your employment opportunities and career advancement.

 

Course Name Live Projects Real Budget () on Live Projects?
Marketing Launchpad by Kraftshala
IIDE
SkillCircle
Digiperform
MyCaptain
UpGrad Accelerator Program
Internshala
Testbook
Digital Marketing Course by WS Cube Tech
Digital Wizard Program by NADM-National Academy of Digital Marketing
Digital Marketing Course by 360 Digitech
Digital Marketing Course by Imarticus Learning
Digital Marketing Course by Nicat Institute

Factor 4: Program Duration & Live Classes

The length of a digital marketing course in Lucknow and the structure of its lessons are critical to the learning process and the amount of information that is retained. Ignoring these aspects might mean that the program format does not suit your learning preferences, which may cause misunderstanding or struggle to manage the course along with other responsibilities. A program that is too short may not offer enough coverage of topics while a long program may take you longer to secure a job.

Course Name Mode Duration Live Hours/Week
Marketing Launchpad by Kraftshala Online 16 weeks 45 hours
IIDE Online & Offline Online: 4 & 6 Months
Offline: 12 months
6 hours
SkillCircle Online 3 & 5 Months
Digiperform Online 6 months  11 hours
MyCaptain Online 20 weeks 3.4 hours
UpGrad Accelerator Program Online 7 & 9 Months 7 Months – 14 hours
9 Months – 11 hours
Internshala Online 5 Months 10 hours
Testbook Online 8 Months 6.25 hours
Digital Marketing Course by WS Cube Tech Online 5 months 5 Hours
Digital Wizard Program by NADM-National Academy of Digital Marketing Online/Offline

 

9 months 8 Hours
Digital Marketing Course by 360 Digitech Online/Offline

 

2 months 15 Hours
Digital Marketing Course by Imarticus Learning Online/Offline

 

5.5 months 8 Hours
Digital Marketing Course with by Nicat Institute Online/Offline

 

5 months

Factor 5: Course Syllabus

The syllabi of any good digital marketing course in Lucknow should be well structured and should cover all the important aspects of the subject. Failure to critically assess the syllabus may result in the absence of knowledge that is required to prepare for the new world that is characterized by the use of technology. A weak or a thin curriculum may present you to outdated techniques or some of the new trends that may hinder your performance in other jobs.

It is also recommended to cross check syllabi of different institutes to know whether there is any discrimination. Any progressive digital marketing institute in Lucknow should be in a position to demonstrate that their curriculum is revised and updated frequently in accordance with the market forces and employers’ demands.

Course Name Digital Marketing AI Excel Problem Solving Behavioral CV Interview Prep
Marketing Launchpad by Kraftshala
IIDE
SkillCircle
Digiperform
MyCaptain
UpGrad Accelerator Program
Internshala
Testbook
Digital Marketing Course by WS Cube Tech
Digital Marketing Course by NADM-National Academy of Digital Marketing
Digital Marketing Course by 360 Digitech
Digital Marketing Course by Imarticus Learning
Digital Marketing Course by Nicat Institute

Factor 6: Fees

The digital marketing course in Lucknow fees is a very important factor that can influence your decision and your pocket in the future. Do not forget that it is very important to select the proper educational program and to ensure that the money which you are going to spend will be reasonable and will bring you the expected outcome in terms of your future occupation. The cost of a good digital marketing training in Lucknow should be well articulated and the value that comes with it should be able to explain the amount charged.

Course Name Program Fees Average CTC
Marketing Launchpad by Kraftshala ₹1,24,000 ₹5,50,000
IIDE Online 4 Months: ₹1,25,000
Online 6 Months: ₹1,80,000
Offline 12 Months: ₹6,45,000
₹3,00,000
SkillCircle 3 Months – ₹30,000
5 Months – ₹50,000
₹3,60,000
Digiperform Offline: ₹72,750
Online: ₹55,750
MyCaptain ₹69,999
UpGrad Accelerator Program 7 Months – ₹55,000
9 Months – ₹70,000
₹4,50,000
Internshala ₹37,500
Testbook ₹60,000
Digital Marketing Course by WS Cube Tech ₹34,999
Digital Wizard Program by NADM-National Academy of Digital Marketing ₹25,000
Digital Marketing Course by 360 Digitech ₹45,000
Digital Marketing Course By Imarticus Learning ₹120000 ₹3.5 LPA -15 LPA
Digital Marketing Course by Nicat Institute Not Present ₹1.8 LPA- 2.6 LPA

Factor 7: Alumni Testimonials

To get the best out of alumni testimonials, do not restrict yourself to the success stories that are posted on the institute’s website. Try to get as many opinions as possible from the recent graduates and those who finished the course some years back. Join professional social networks and get in touch with alumni and ask them about their experience during the course and after they left the course.

Pro tip: Once you find the reviews, do go to linkedin to search those folks to cross check where they are placed and whether they are placed.

Course Name Video Testimonials on Youtube
Marketing Launchpad by Kraftshala Playlist Link
IIDE Playlist Link
SkillCircle
Digiperform Playlist Link
MyCaptain Playlist Link
UpGrad MICA
Internshala Playlist Link
Testbook
Digital Marketing Course by WS Cube Tech Playlist Link
Digital Marketing Course by NADM- National Academy of Digital Marketing
Digital Marketing Course by 360 Digitech
Digital Marketing Course by Imarticus Learning Playlist Link
Digital Marketing Course by Nicat Institute Playlist Link

Final Verdict

Now that we have evaluated all the programs based on the criteria, we can easily see that the Marketing Launchpad Program by Kraftshala stands out as the best digital marketing course in Lucknow.