List of Top 12 Digital Marketing Courses in Hyderabad in 2024

Team Kraftshala in Digital Marketing Sep 06 9 min

TLDR/Quick Read

Many reputed institutes like Kraftshala, Web Trainings Academy (WTA), Digital Brolly, Digital Nest, Digital Floats, and Delhi School of Internet Marketing (DSIM, Hyderabad) offer some of the best digital marketing courses in Hyderabad. Finding the best out of the best is difficult these days but due to so many resources available on the internet, it has become attainable. Our team has compiled the best digital marketing courses in Hyderabad by discussing factors such as course duration, fees, placements, quality of recruiters, reviews, alumni testimonials, and more.

digital marketing courses in hyderabad

 

List of Digital Marketing Courses in Hyderabad

  1. Marketing Launchpad by Kraftshala
  2. IIDE
  3. Skill Circle
  4. Digiperform
  5. My Captain
  6. Upgrad
  7. Classroom Digital Marketing Course by WTA
  8. Digital Marketing Course by Digital Brolly
  9. PG in Digital Marketing by Digital Nest
  10. Masters in Digital Marketing Course by DSIM
  11. Digital Marketing Course by Digital Floats

Details about the above-mentioned digital marketing courses in Hyderabad:

Course Name Duration Salary* Fees  Recruiters**
Marketing Launchpad by Kraftshala 16 weeks >= 4.5 LPA ₹1,24,000
If salary package is <4.5LPA:₹49,600 
Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more
IIDE Online: 4 & 6 months
Offline: 12 months
>=3 LPA Online 4 Months: ₹1,25,000
Online 6 Months: ₹1,80,000
Offline: ₹6,45,000
IIDE, Schbang, FCB Kinnect
SkillCircle 3 & 5 months >=3.6LPA 3 Months – ₹30,000
5 Months – ₹50,000
Not Present
Digiperform 6 Months Not present Offline: ₹72,750
Online: ₹55,750
Digiperform, Freelance, Concentrix, etc
MyCaptain 20 weeks Not present ₹69,999 MyCaptain, Freelance, TCS, Accenture
UpGrad Accelerator Program 7 & 9 months Not present 7 Months – ₹55,000
9 Months – ₹70,000
Not Present
Classroom Digital Marketing Course by WTA 6 Months 3 LPA ₹50,000 Not Present
Digital Marketing Course by Digital Brolly 3 Months Not present ₹30,000 Not Present
PG in Digital Marketing by Digital Nest 12 Months 4.5 LPA ₹1,78,000 Not Present
Masters in Digital Marketing Course by DSIM 4 – 6 Months Not present ₹65,000 GroupM, Digital Vidya, Cognizant
Digital Marketing Course by Digital Floats 2 – 3 Months 3.5 LPA ₹12,500 / module Not Present

*Salary package which is promised by the institute.
**Companies where the course alumni are placed as per the LinkedIn Alumni Page.

How to Choose the Best Out of All Digital Marketing Courses in Hyderabad?

Choosing a digital marketing course is hectic due to paid reviews, inflated placement reports, and unclear resources to understand the prospects associated with each course. Well, there are a few factors you must explore for each course before joining to choose the best:

  • Placement Rates, Reports & Recruiters
  • Live Brand Projects
  • Program Duration & Number of Hours of Live Training
  • AI Integrated Course Syllabus
  • Fees
  • Alumni Details on LinkedIn
  • Alumni Video Testimonials

Now, let’s evaluate each of the digital marketing courses in Hyderabad based on the above.

To keep it simple ✅means the evaluation criteria checks out for the given course; ❌ means that the evaluation criteria is not made available in the public domain by the given course.

Factor 1: Placements

Placement decides the future of any course. Whether investing in a course is worth it or not depends on the return on investment, salary, and number of students getting placed. Hence, choose the best digital marketing courses in Hyderabad with placement as the first and most crucial parameter.   

Our research led us to an instance that shares how an aspiring digital marketer enrolled in a digital marketing course just because one of the alumni was working at Google. However, the catch was that it was four years before the aspirant decided to enroll, but the institute had not updated the website. At that time, over 10,000+ students enrolled in the course, adding more to his regret and resentment.  He could have avoided the regret only if he had checked the actual placement report for the entire batch. 

How do you determine the correctness of the placement records?

  1. Look for subreddits or LinkedIn communities with alumni/students of the institute. They know the reality of what is claimed on the website.
  2. Chances are, some members of digital marketing networking communities may have been students of the institute themselves or may know someone currently enrolled there. This way, even if direct information or contact is unavailable, you can get desired information through indirect contact. 

(It also teaches you the power of indirect networking which will help you in your digital marketing journey.)

Course Name Recruiters* Placements Accountability**
Marketing Launchpad by Kraftshala Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more Placement Rate: 94%
Placement Report: Click Here
60% refund if placement <4.5 LPA
IIDE IIDE, Schbang, FCB Kinnect No verifiable placement %
SkillCircle Not Present
Digiperform Digiperform, Freelance, Concentrix, etc
MyCaptain MyCaptain, Freelance, TCS, Accenture
UpGrad Accelerator Program Not Present
Classroom Digital Marketing Course by WTA  Not Present 100% placement assistance but no verifiable placement rate
Digital Marketing Course by Digital Brolly  Not Present 100% placement assistance but no verifiable placement rate
PG in Digital Marketing by Digital Nest  Not Present 100% placement assistance but no verifiable placement rate 100% refund if no placement
Masters in Digital Marketing Course by DSIM GroupM, Digital Vidya, Cognizant 100% placement assistance but no verifiable placement rate
Digital Marketing Course by Digital Floats  Not Present

*These are the companies where the course alumni are placed as per the LinkedIn Alumni Page.
**Accountability refers to the extent to which the institute takes responsibility for your placements.

A successful placement report indicates the total number of students trained vs number of students placed, industries and companies that hired from the program, the highest and average salary packages received by the students. This information helps you better foresee the relevance of the program in the job market. Additionally, high placement rates and reputable hiring companies are indicators of the industry connections the institute has, which increases the chances of being employed.

(Important Note- In case anyone missed a few details: “Placement assistance” and “Assured placement”. There’s a different meaning to Placement assistance which can be one of the things people miss and feel scammed.)

Factor 2: Alumni Details From Linkedin

Just now we discussed placements and there is nothing better than an alumni to verify the promises institutes make while enrolling and what they provide. They are the only reliable source to know about the course and make a better connection. The types of inside information a working professional can share are the most helpful today, not only to gather information but also to ask for referrals and jobs. 

(Some wise words- Alumni in the same field are the only strongest competitors you would care about.) 

Follow the below steps to find alumni on LinkedIn:

  • Step 1– In the search bar of the LinkedIn home page, search for your institute name.
  • Step 2– Under description navigate to the alumni section 
  • Step 3– Open that section and connect with different alumni.

Below we have screenshots of the LinkedIn alumni-

Factor 3: Live Brand Projects

One thing that many of us used as an excuse in our childhood to skip study is “I am made for practical work, theory doesn’t do well”. Well, now’s the time we put that excuse to work and look for live project ideas to work on.  Many institutes like Kraftshala encourage its students to create more projects and it is something students don’t want to miss. 

It is the second most crucial aspect after the placement as it equips you with the necessary skill set to solve real-world complex strategic problems. Once you get a job, you won’t know how to complete a task unless you have experience working on live brand projects. 

This goes a long way as you can confidently explain the various struggles you navigated and the different tasks you achieved on various success parameters. Without it, understanding the real meaning and process of digital marketing becomes difficult.

Spend time seeking answers to questions that matter. 

  • What kind of mentorship will be available during these live projects? Will industry professionals guide you?
  • What is the scope of creativity and innovation allowed in these projects?
  • How does the course facilitate the application of theoretical knowledge to real-world scenarios?
Course Name Live Projects Real Budget () on Live Projects?
Marketing Launchpad by Kraftshala
IIDE
SkillCircle
Digiperform
MyCaptain
UpGrad Accelerator Program
Classroom Digital Marketing Course by WTA
Digital Marketing Course by Digital Brolly
PG in Digital Marketing by Digital Nest
Masters in Digital Marketing Course by DSIM
Digital Marketing Course by Digital Floats

Factor 4: Program Duration & Live Classes

“Class duration” is a hot topic among students these days because longer classes feel like a punishment to them. 

Do they understand the importance of this topic? Well, shorter class duration leaves less scope for doubt-solving and brainstorming as major time is spent on the theoretical curriculum. In addition to live projects, live classes are also a great way to work collaboratively as a team interactively.

The earlier the students understand this the better it is for them to control their distractions and laziness during classes without letting the knowledge go to waste. 

One thing to note before enrolling in any digital marketing course is to understand whether the live classes are the same as recorded classes or do they entail regular interactive sessions to keep students engaged. Check this through testimonials and honest reviews available either on LinkedIn or in Reddit/Twitter-based reviews.

Course Name Mode Duration Live Hours/Week
Marketing Launchpad by Kraftshala Online 16 weeks 45 hours
IIDE Online & Offline Online: 4 & 6 Months
Offline: 12 months
6 hours
SkillCircle Online 3 & 5 Months
Digiperform Online 6 Months  11 hours
MyCaptain Online 20 Weeks 3.4 hours
UpGrad Accelerator Program Online 7 & 9 Months 7 Months – 14 hours
9 Months – 11 hours
Classroom Digital Marketing Course by WTA Offline 6 Months
Digital Marketing Course by Digital Brolly Online & Offline 3 Months 10 hours
PG in Digital Marketing by Digital Nest Online 1 year 7.5 hours
Masters in Digital Marketing Course by DSIM Online & Offline 4 – 6 months
Digital Marketing Course by Digital Floats Online 2 – 3 months

Factor 5: Course Syllabus

‘Marketing’ is a term that keeps new trends hand in hand and the digital marketing team needs to stay updated with the trends, tools, AI, and other software that are useful and important for them. 

Similarly, the course for digital marketing must be updated and should be on the same level as new trends, AI tools, and more. As digital marketing is a dynamic industry, not staying updated with the latest technologies may result in setbacks or slow growth rates while working professionally. It may also hamper the attainment of expected results on campaigns.

Insider Tip: Check when the last update was made to the curriculum. If it was a long time back, then the syllabus lacks recent technologies like data analysis, automation, and prompt engineering.

Here are a few things listed courses may have:

Course Name Digital Marketing AI Excel Problem Solving Behavioral CV Interview Prep
Marketing Launchpad by Kraftshala
IIDE
SkillCircle
Digiperform
MyCaptain
UpGrad Accelerator Program
Classroom Digital Marketing Course by WTA
Digital Marketing Course by Digital Brolly
PG in Digital Marketing by Digital Nest
Masters in Digital Marketing Course by DSIM
Digital Marketing Course by Digital Floats

Factor 6: Fees

Fees of digital marketing courses in Hyderabad fall in different ranges, some of them being affordable. If fees are not a determining criterion for you, consider focusing on factors like live projects, average CTC, and placements. If you are looking for a more affordable option, measure the return on investment based on CTC to choose the best course.

The course which is made for the course owner to get his Return On Investment (ROI), should also be worth the investment of learners and they must get a decent ROI as well. Hence, 

  • Clarify what is included in the course fee, such as access to online resources, software tools, or certifications.
  • Ensure the fee covers all necessary materials and support, such as mentoring or career counseling services.

Here is a list of the best digital marketing courses in Hyderabad with fees and CTC details:

 

Course Name

Program Fees Average CTC
Marketing Launchpad by Kraftshala ₹1,24,000 ₹5,50,000
IIDE Online 4 Months: ₹1,25,000
Online 6 Months: ₹1,80,000
Offline 12 Months: ₹6,45,000
₹3,00,000
SkillCircle 3 Months – ₹30,000
5 Months – ₹50,000
₹3,60,000
Digiperform Offline: ₹72,750
Online: ₹55,750
MyCaptain ₹69,999
UpGrad Accelerator Program 7 Months – ₹55,000
9 Months – ₹70,000
₹4,50,000
Classroom Digital Marketing Course by WTA ₹50,000 ₹2,00,000
Digital Marketing Course by Digital Brolly ₹30,000 Not Verified
PG in Digital Marketing by Digital Nest ₹1,78,000 ₹4,50,000
Masters in Digital Marketing Course by DSIM ₹65,000 Not Verified
Digital Marketing Course by Digital Floats ₹12,500 / module Not Verified

Factor 7: Alumni Testimonials

Videos are a powerful way to convey emotions and intentions. Alumni frequently post testimonials on platforms like LinkedIn, Instagram, YouTube, and more. It’s a good idea to explore these sources before making any decisions.

Prepare a list of factors and questions you want to know about based on the tips in this blog and look for testimonials that answer these questions. If a testimonial sounds overly scripted, avoid trusting it entirely and look for those testimonials that weigh both positive and negative aspects.

A few of the alumni testimonials are mentioned below:

Course Name Video Testimonials on Youtube
Marketing Launchpad by Kraftshala Playlist Link
IIDE Playlist Link
SkillCircle
Digiperform Playlist Link
MyCaptain Playlist Link
UpGrad MICA
Classroom Digital Marketing Course by WTA Playlist Link
Digital Marketing Course by Digital Brolly Playlist Link
PG in Digital Marketing by Digital Nest Playlist Link
Masters in Digital Marketing Course by DSIM Playlist Link
Digital Marketing Course by Digital Floats

Final Verdict

This blog post discussed various aspects that come into play while choosing a digital marketing course in Hyderabad. Placement, alumni, and live brand projects are the most crucial factors one must consider. Other factors include low fees, intermediate program duration, and detailed latest course syllabus. Every institute has pros and cons; hence you must decide wisely by weighing the factors most relevant to you. 

With the best curriculum, updated trends, affordable fees, dependable ROI, and 94% placement rate, kraftshala is top of this list of best digital marketing courses in Hyderabad. Most importantly, it stands still on the promises without making false claims.

If you are comfortable relocating or attending live classes, consider checking the best digital marketing courses in Delhi. This blog post has a similar analysis with some pro tips you might only find there.