List of Top 12 Digital Marketing Courses in Coimbatore in 2024
Table of contents
- TLDR/Quick Read
- List of Digital Marketing Courses in Coimbatore
- How to Choose a Digital Marketing Course in Coimbatore?
- Factor 1: Placements
- Factor 2: Alumni Details From LinkedIn
- Factor 3: Live Brand Projects
- Factor 4: Program Duration & Live Classes
- Factor 5: Course Syllabus
- Factor 6: Fees
- Factor 7: Alumni Testimonials
- Final Verdict
TLDR/Quick Read
Selecting the wrong digital marketing course is a very costly affair in terms of time and money. As Coimbatore expands its digital presence, many institutes like Kraftshala, Digital Vishnu, Digital Academy 360, Appin Technology Coimbatore and FITA Training and Placement offer digital marketing courses in Coimbatore; however, not all are equal in value. This guide assists you in moving through the important areas such as placement records, course content, and alumni testimonies. Here, we have reviewed different programs such as the Kraftshala’s Marketing Launchpad to assist you in making the right decision. Whether you are a new graduate or a working professional, this detailed comparison will help you to choose a course that will actually help you to progress in your career.
List of Digital Marketing Courses in Coimbatore
Here’s a list of various digital marketing courses in Coimbatore:
- Marketing Launchpad by Kraftshala
- IIDE
- Skill Circle
- Digiperform
- My Captain
- Upgrad
- Internshala
- Testbook
- Digital Marketing Course in Coimbatore by Digital Vishnu
- Digital Marketing Leadership & AI by Digital Academy 360
- Digital Marketing Course by Appin Technology Coimbatore
- FITA Training and Placement
More details about the mentioned digital marketing courses in Coimbatore:
Course Name | Duration | Salary* | Fees | Recruiters** |
Marketing Launchpad by Kraftshala | 16 weeks | >= 4.5 LPA | ₹1,24,000 If salary package is <4.5LPA:₹49,600 |
Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more |
IIDE | Online: 4 & 6 months Offline: 12 months |
>=3 LPA | Online 4 Months: ₹1,25,000 Online 6 Months: ₹1,80,000 Offline: ₹6,45,000 |
IIDE, Schbang, FCB Kinnect |
SkillCircle | 3 & 5 months | >=3.6LPA | 3 Months – ₹30,000 5 Months – ₹50,000 |
❌ |
Digiperform | 6 Months | ❌ | Offline: ₹72,750 Online: ₹55,750 |
Digiperform, Freelance, Concentrix, etc |
MyCaptain | 20 weeks | ❌ | ₹69,999 | MyCaptain, Freelance, TCS, Accenture |
UpGrad Accelerator Program | 7 & 9 months | ❌ | 7 Months – ₹55,000 9 Months – ₹70,000 |
❌ |
Internshala | 5 months | >=3.6LPA | ₹37,500 | ❌ |
Testbook | 6 months | ❌ | ₹60,000 | ❌ |
Digital Marketing Course in Coimbatore by Digital Vishnu | 10 Weeks | Average INR 2.5 LPA | ₹ 20,000 | ❌ |
Digital Marketing Leadership & AI by Digital Academy 360 | 9 Months | 4LPA to 9LPA | ₹ 3,89,000 | Digital Academy 360, YouTube, Cognizant, etc. |
Digital Marketing Course by Appin Technology Coimbatore | 4 months | ❌ | ❌ | ❌ |
FITA Training and Placement | 3 months | ❌ | ❌ | ❌ |
How to Choose a Digital Marketing Course in Coimbatore?
The digital marketing industry is constantly changing – something that is relevant today may not be relevant tomorrow. Some students make the wrong decision of enrolling in certain digital marketing courses in Coimbatore because of the name or the fees charged only to discover that the curriculum is irrelevant or the teaching methods are not suitable for their learning. To avoid this mistake, assess courses by the frequency of curriculum revisions, affiliations with industries, and the approach used in teaching. Get more details on what specific questions they have for their case study approach, the practical training activities they use, and how they integrate current trends. It is recommended not to wait for a demo class or to talk to the current students to know the actual learning process.
- Placement Rates, Reports & Recruiters
- Live Brand Projects
- Program Duration & Number of Hours of Live Training
- AI Integrated Course Syllabus
- Fees
- Alumni Details on LinkedIn
- Alumni Video Testimonials
Factor 1: Placements
Of course, let’s be honest – the ultimate reason for enrolling in a digital marketing course with placement in Coimbatore is to secure a fulfilling job or career. However, the placement statistics are manipulated by many institutes without giving proper details. Before enrolling in any course, it is advisable to research more about their placement strategies. Inquire about their industry affiliations, the kind of firms that hire their graduates, and the positions that their graduates get. Search for institutes that start preparing students for placements right from the beginning of the course through mock interviews, portfolio development, and soft skills training. Just as a good placement cell should not only provide you a job but also direct you towards the right job.
Course Name | Recruiters* | Placements | Accountability** |
Marketing Launchpad by Kraftshala | Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more | Placement Rate: 94% Placement Report: Click Here |
60% refund if placement <4.5 LPA |
IIDE | IIDE, Schbang, FCB Kinnect | No verifiable placement % | ❌ |
SkillCircle | Not Present | ❌ | ❌ |
Digiperform | Digiperform, Freelance, Concentrix, etc | ❌ | ❌ |
MyCaptain | MyCaptain, Freelance, TCS, Accenture | ❌ | ❌ |
UpGrad Accelerator Program | ❌ | ❌ | ❌ |
Internshala | ❌ | No verifiable placement % | 100% refund if placement <3.6 LPA |
Testbook | ❌ | ❌ | ❌ |
Digital Marketing Course in Coimbatore by Digital Vishnu | ❌ | 100% Placement Assistance | ❌ |
Digital Marketing Leadership & AI by Digital Academy 360 | Digital Academy 360, YouTube, Cognizant, etc. | 100% Placement Assistance | ❌ |
Digital Marketing Course by Appin Technology Coimbatore | ❌ | 100% Placement Assistance | ❌ |
FITA Training and Placement | ❌ | 100% Placement Assistance | ❌ |
Factor 2: Alumni Details From LinkedIn
The real proof of the pudding is in the eating, and the same can be said about the digital marketing courses in Coimbatore offered by the institutions. Some institutes may display one or two success stories, but you have to consider the overall picture. Visit the LinkedIn accounts of past students to see their career paths. Are they employed in the right positions? How long did it take them to get jobs? This research will provide you with the practical information about the worth of the course in the job market and the type of job you are likely to get.
Factor 3: Live Brand Projects
It is like learning swimming without actually getting into the water, that is, learning a theory without applying it. Real life brand projects are important because they offer practical experience and also help in portfolio development – a fact that many students learn the hard way. When assessing digital marketing courses in Coimbatore, do not only focus on whether or not a course has projects. Inquire about the kind of projects these are, the brands that are involved and how much of the project students are allowed to handle. The best digital marketing course in Coimbatore provides projects in various domains of digital marketing (social media, SEO, PPC) and the participants are guided by industry professionals during the project implementation.
Course Name | Live Projects | Real Budget (₹) on Live Projects? |
Marketing Launchpad by Kraftshala | ✅ | ✅ |
IIDE | ✅ | ❌ |
SkillCircle | ❌ | ❌ |
Digiperform | ❌ | ❌ |
MyCaptain | ❌ | ❌ |
UpGrad Accelerator Program | ✅ | ❌ |
Internshala | ✅ | ❌ |
Testbook | ❌ | ❌ |
Digital Marketing Course in Coimbatore by Digital Vishnu | ✅ | ❌ |
Digital Marketing Leadership & AI by Digital Academy 360 | ✅ | ❌ |
Digital Marketing Course by Appin Technology Coimbatore | ✅ | ❌ |
FITA Training and Placement | ✅ | ❌ |
Factor 4: Program Duration & Live Classes
It is even worse to take shorter digital marketing courses in Coimbatore because they only give you a brief overview of the concepts and ideas. On the other hand, long programs that are not necessary may not be feasible for working people. The key is finding a balance. Search for classes that are flexible with their timings but do not skimp on the quality of the material. Good programs have a combination of weekdays and weekends’ classes and extra sessions to clear doubts.
Course Name | Mode | Duration | Live Hours/Week |
Marketing Launchpad by Kraftshala | Online | 16 weeks | 45 hours |
IIDE | Online & Offline | Online: 4 & 6 Months Offline: 12 months |
6 hours |
SkillCircle | Online | 3 & 5 Months | ❌ |
Digiperform | Online | 6 months | 11 hours |
MyCaptain | Online | 20 weeks | 3.4 hours |
UpGrad Accelerator Program | Online | 7 & 9 Months | 7 Months – 14 hours 9 Months – 11 hours |
Internshala | Online | 5 Months | 10 hours |
Testbook | Online | 8 Months | 6.25 hours |
Digital Marketing Course in Coimbatore by Digital Vishnu | Online/Offline | 10 Weeks | ❌ |
Digital Marketing Leadership & AI by Digital Academy 360 | Online/Offline | 9 Months | 30 Hours |
Digital Marketing Course by Appin Technology Coimbatore | Online/Offline | 4 Months | 10 Hours – 40 Hours |
FITA Training and Placement | Online/Offline | 3 Months | ❌ |
Factor 5: Course Syllabus
Digital marketing is not only about placing a Facebook ad or creating a blog post. A syllabus should include technical competencies such as seo course in Coimbatore, PPC, Analytics and soft competencies such as client relations, critical thinking, and presentation. Some students concentrate on technical skills alone, only to find themselves in a fix when it comes to business basics. Try to find classes that explain the rationale behind the approaches, not only the process. The curriculum should therefore include modules such as marketing principles, consumer behavior and business strategy in addition to technical tools and platforms.
Course Name | Digital Marketing | AI | Excel | Problem Solving | Behavioral | CV | Interview Prep |
Marketing Launchpad by Kraftshala | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
IIDE | ✅ | ✅ | ❌ | ❌ | ❌ | ✅ | ✅ |
SkillCircle | ✅ | ❌ | ❌ | ❌ | ✅ | ❌ | ✅ |
Digiperform | ✅ | ❌ | ❌ | ❌ | ❌ | ✅ | ✅ |
MyCaptain | ✅ | ❌ | ❌ | ❌ | ❌ | ❌ | ❌ |
UpGrad Accelerator Program | ✅ | ❌ | ❌ | ❌ | ✅ | ✅ | ✅ |
Internshala | ✅ | ❌ | ❌ | ❌ | ❌ | ✅ | ✅ |
Testbook | ✅ | ✅ | ❌ | ❌ | ❌ | ❌ | ❌ |
Digital Marketing Course in Coimbatore by Digital Vishnu | ✅ | ❌ | ❌ | ❌ | ❌ | ✅ | ✅ |
Digital Marketing Leadership & AI by Digital Academy 360 | ✅ | ✅ | ❌ | ❌ | ❌ | ✅ | ✅ |
Digital Marketing Course by Appin Technology Coimbatore | ✅ | ❌ | ❌ | ❌ | ❌ | ✅ | ✅ |
FITA Training and Placement | ✅ | ❌ | ✅ | ❌ | ❌ | ✅ | ✅ |
Factor 6: Fees
Cost is a factor, but it is not the only factor; the cheapest product is not necessarily the most economical. This is a common mistake that many students make, they opt for cheap digital marketing courses in Coimbatore only to spend more money on extra certification or training.
While comparing fees, one should look at the overall value proposition – job placement assistance, tools, and resources, guidance, and hands-on experience. Most quality institutes provide EMI options and early bird offers. Instead of focusing on the cost of the program, try to determine the ROI in terms of expected career opportunities.
Course Name | Program Fees | Average CTC |
Marketing Launchpad by Kraftshala | ₹1,24,000 | ₹5,50,000 |
IIDE | Online 4 Months: ₹1,25,000 Online 6 Months: ₹1,80,000 Offline 12 Months: ₹6,45,000 |
₹3,00,000 |
SkillCircle | 3 Months – ₹30,000 5 Months – ₹50,000 |
₹3,60,000 |
Digiperform | Offline: ₹72,750 Online: ₹55,750 |
❌ |
MyCaptain | ₹69,999 | ❌ |
UpGrad Accelerator Program | 7 Months – ₹55,000 9 Months – ₹70,000 |
₹4,50,000 |
Internshala | ₹37,500 | ❌ |
Testbook | ₹60,000 | ❌ |
Digital Marketing Course in Coimbatore by Digital Vishnu | ₹ 20,000 | Average INR 2.5 LPA |
Digital Marketing Leadership & AI by Digital Academy 360 | ₹ 3,89,000 | 4LPA to 9LPA |
Digital Marketing Course by Appin Technology Coimbatore | ❌ | ❌ |
FITA Training and Placement | ❌ | ❌ |
*ROI = (Salary – Fees)/Fees
Factor 7: Alumni Testimonials
These are generic statements that do not give the full picture of the course or the faculty. Search for the specific examples of how the course assisted alumni in addressing certain issues or attaining certain objectives. Send a message to alumni on LinkedIn to get raw and honest opinions. Inquire about the difficulties they encountered while pursuing the course, and how the institute helped them. This information is very helpful in preparing for what is to come and how to get the most out of the program.
Course Name | Video Testimonials on Youtube |
Marketing Launchpad by Kraftshala | Playlist Link |
IIDE | Playlist Link |
SkillCircle | ❌ |
Digiperform | Playlist Link |
MyCaptain | Playlist Link |
UpGrad MICA | ❌ |
Internshala | Playlist Link |
Testbook | ❌ |
Digital Marketing Course in Coimbatore by Digital Vishnu | Video link |
Digital Marketing Leadership & AI by Digital Academy 360 | Video Link |
Digital Marketing Course by Appin Technology Coimbatore | ❌ |
FITA Training and Placement | Video Link |
Final Verdict
After a detailed analysis of the various digital marketing institutes in Coimbatore, Marketing Launchpad by Kraftshala is the best institute. However, what makes it stand out is the fact that it offers industry-focused curriculum, practical orientation, and employment history. The technical and soft skills covered in the program, coupled with live brand projects, and one-on-one mentoring make the learning process complete. There are other institutes which also provide good programs but the systematic way of building a career and the support of alumni make Marketing Launchpad the best digital marketing course in Coimbatore for those who are really interested in making a career in digital marketing.