List of Top 12 Digital Marketing Courses in Coimbatore in 2024

Team Kraftshala in Digital Marketing Nov 06 7 min

TLDR/Quick Read

Selecting the wrong digital marketing course is a very costly affair in terms of time and money. As Coimbatore expands its digital presence, many institutes like Kraftshala, Digital Vishnu, Digital Academy 360, Appin Technology Coimbatore and FITA Training and Placement offer digital marketing courses in Coimbatore; however, not all are equal in value. This guide assists you in moving through the important areas such as placement records, course content, and alumni testimonies. Here, we have reviewed different programs such as the Kraftshala’s Marketing Launchpad to assist you in making the right decision. Whether you are a new graduate or a working professional, this detailed comparison will help you to choose a course that will actually help you to progress in your career.

digital marketing courses in coimbatore

List of Digital Marketing Courses in Coimbatore

Here’s a list of various digital marketing courses in Coimbatore:

  1. Marketing Launchpad by Kraftshala
  2. IIDE
  3. Skill Circle
  4. Digiperform
  5. My Captain
  6. Upgrad
  7. Internshala
  8. Testbook
  9. Digital Marketing Course in Coimbatore​ by Digital Vishnu
  10. Digital Marketing Leadership & AI by Digital Academy 360
  11. Digital Marketing Course by Appin Technology Coimbatore
  12. FITA Training and Placement

More details about the mentioned digital marketing courses in Coimbatore:

Course Name Duration Salary* Fees  Recruiters**
Marketing Launchpad by Kraftshala 16 weeks >= 4.5 LPA ₹1,24,000
If salary package is <4.5LPA:₹49,600 
Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more
IIDE Online: 4 & 6 months
Offline: 12 months
>=3 LPA Online 4 Months: ₹1,25,000
Online 6 Months: ₹1,80,000
Offline: ₹6,45,000
IIDE, Schbang, FCB Kinnect
SkillCircle 3 & 5 months >=3.6LPA 3 Months – ₹30,000
5 Months – ₹50,000
Digiperform 6 Months Offline: ₹72,750
Online: ₹55,750
Digiperform, Freelance, Concentrix, etc
MyCaptain 20 weeks ₹69,999 MyCaptain, Freelance, TCS, Accenture
UpGrad Accelerator Program 7 & 9 months 7 Months – ₹55,000
9 Months – ₹70,000
Internshala 5 months >=3.6LPA ₹37,500
Testbook 6 months ₹60,000
Digital Marketing Course in Coimbatore​ by Digital Vishnu 10 Weeks Average INR 2.5 LPA ₹ 20,000
Digital Marketing Leadership & AI by Digital Academy 360 9 Months 4LPA to 9LPA ₹ 3,89,000 Digital Academy 360, YouTube, Cognizant, etc.
Digital Marketing Course by Appin Technology Coimbatore 4 months
FITA Training and Placement 3 months

How to Choose a Digital Marketing Course in Coimbatore?

The digital marketing industry is constantly changing – something that is relevant today may not be relevant tomorrow. Some students make the wrong decision of enrolling in certain digital marketing courses in Coimbatore because of the name or the fees charged only to discover that the curriculum is irrelevant or the teaching methods are not suitable for their learning. To avoid this mistake, assess courses by the frequency of curriculum revisions, affiliations with industries, and the approach used in teaching. Get more details on what specific questions they have for their case study approach, the practical training activities they use, and how they integrate current trends. It is recommended not to wait for a demo class or to talk to the current students to know the actual learning process.

  • Placement Rates, Reports & Recruiters
  • Live Brand Projects
  • Program Duration & Number of Hours of Live Training
  • AI Integrated Course Syllabus
  • Fees
  • Alumni Details on LinkedIn
  • Alumni Video Testimonials

Factor 1: Placements

Of course, let’s be honest – the ultimate reason for enrolling in a digital marketing course with placement in Coimbatore is to secure a fulfilling job or career. However, the placement statistics are manipulated by many institutes without giving proper details. Before enrolling in any course, it is advisable to research more about their placement strategies. Inquire about their industry affiliations, the kind of firms that hire their graduates, and the positions that their graduates get. Search for institutes that start preparing students for placements right from the beginning of the course through mock interviews, portfolio development, and soft skills training. Just as a good placement cell should not only provide you a job but also direct you towards the right job.

Course Name Recruiters* Placements Accountability**
Marketing Launchpad by Kraftshala Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more Placement Rate: 94%
Placement Report: Click Here
60% refund if placement <4.5 LPA
IIDE IIDE, Schbang, FCB Kinnect No verifiable placement %
SkillCircle Not Present
Digiperform Digiperform, Freelance, Concentrix, etc
MyCaptain MyCaptain, Freelance, TCS, Accenture
UpGrad Accelerator Program
Internshala No verifiable placement % 100% refund if placement <3.6 LPA
Testbook
Digital Marketing Course in Coimbatore​ by Digital Vishnu 100% Placement Assistance
Digital Marketing Leadership & AI by Digital Academy 360 Digital Academy 360, YouTube, Cognizant, etc. 100% Placement Assistance
Digital Marketing Course by Appin Technology Coimbatore 100% Placement Assistance
FITA Training and Placement 100% Placement Assistance

Factor 2: Alumni Details From LinkedIn

The real proof of the pudding is in the eating, and the same can be said about the digital marketing courses in Coimbatore offered by the institutions. Some institutes may display one or two success stories, but you have to consider the overall picture. Visit the LinkedIn accounts of past students to see their career paths. Are they employed in the right positions? How long did it take them to get jobs? This research will provide you with the practical information about the worth of the course in the job market and the type of job you are likely to get.

Factor 3: Live Brand Projects

It is like learning swimming without actually getting into the water, that is, learning a theory without applying it. Real life brand projects are important because they offer practical experience and also help in portfolio development – a fact that many students learn the hard way. When assessing digital marketing courses in Coimbatore, do not only focus on whether or not a course has projects. Inquire about the kind of projects these are, the brands that are involved and how much of the project students are allowed to handle. The best digital marketing course in Coimbatore provides projects in various domains of digital marketing (social media, SEO, PPC) and the participants are guided by industry professionals during the project implementation.

Course Name Live Projects Real Budget () on Live Projects?
Marketing Launchpad by Kraftshala
IIDE
SkillCircle
Digiperform
MyCaptain
UpGrad Accelerator Program
Internshala
Testbook
Digital Marketing Course in Coimbatore​ by Digital Vishnu
Digital Marketing Leadership & AI by Digital Academy 360
Digital Marketing Course by Appin Technology Coimbatore
FITA Training and Placement

Factor 4: Program Duration & Live Classes

It is even worse to take shorter digital marketing courses in Coimbatore because they only give you a brief overview of the concepts and ideas. On the other hand, long programs that are not necessary may not be feasible for working people. The key is finding a balance. Search for classes that are flexible with their timings but do not skimp on the quality of the material. Good programs have a combination of weekdays and weekends’ classes and extra sessions to clear doubts.

Course Name Mode Duration Live Hours/Week
Marketing Launchpad by Kraftshala Online 16 weeks 45 hours
IIDE Online & Offline Online: 4 & 6 Months
Offline: 12 months
6 hours
SkillCircle Online 3 & 5 Months
Digiperform Online 6 months  11 hours
MyCaptain Online 20 weeks 3.4 hours
UpGrad Accelerator Program Online 7 & 9 Months 7 Months – 14 hours
9 Months – 11 hours
Internshala Online 5 Months 10 hours
Testbook Online 8 Months 6.25 hours
Digital Marketing Course in Coimbatore​ by Digital Vishnu Online/Offline 10 Weeks
Digital Marketing Leadership & AI by Digital Academy 360 Online/Offline 9 Months 30 Hours
Digital Marketing Course by Appin Technology Coimbatore Online/Offline 4 Months 10 Hours – 40 Hours
FITA Training and Placement Online/Offline 3 Months

Factor 5: Course Syllabus

Digital marketing is not only about placing a Facebook ad or creating a blog post. A syllabus should include technical competencies such as seo course in Coimbatore, PPC, Analytics and soft competencies such as client relations, critical thinking, and presentation. Some students concentrate on technical skills alone, only to find themselves in a fix when it comes to business basics. Try to find classes that explain the rationale behind the approaches, not only the process. The curriculum should therefore include modules such as marketing principles, consumer behavior and business strategy in addition to technical tools and platforms.

Course Name Digital Marketing AI Excel Problem Solving Behavioral CV Interview Prep
Marketing Launchpad by Kraftshala
IIDE
SkillCircle
Digiperform
MyCaptain
UpGrad Accelerator Program
Internshala
Testbook
Digital Marketing Course in Coimbatore​ by Digital Vishnu
Digital Marketing Leadership & AI by Digital Academy 360
Digital Marketing Course by Appin Technology Coimbatore
FITA Training and Placement

Factor 6: Fees

Cost is a factor, but it is not the only factor; the cheapest product is not necessarily the most economical. This is a common mistake that many students make, they opt for cheap digital marketing courses in Coimbatore only to spend more money on extra certification or training.

While comparing fees, one should look at the overall value proposition – job placement assistance, tools, and resources, guidance, and hands-on experience. Most quality institutes provide EMI options and early bird offers. Instead of focusing on the cost of the program, try to determine the ROI in terms of expected career opportunities.

Course Name Program Fees Average CTC
Marketing Launchpad by Kraftshala ₹1,24,000 ₹5,50,000
IIDE Online 4 Months: ₹1,25,000
Online 6 Months: ₹1,80,000
Offline 12 Months: ₹6,45,000
₹3,00,000
SkillCircle 3 Months – ₹30,000
5 Months – ₹50,000
₹3,60,000
Digiperform Offline: ₹72,750
Online: ₹55,750
MyCaptain ₹69,999
UpGrad Accelerator Program 7 Months – ₹55,000
9 Months – ₹70,000
₹4,50,000
Internshala ₹37,500
Testbook ₹60,000
Digital Marketing Course in Coimbatore​ by Digital Vishnu ₹ 20,000 Average INR 2.5 LPA
Digital Marketing Leadership & AI by Digital Academy 360 ₹ 3,89,000 4LPA to 9LPA
Digital Marketing Course by Appin Technology Coimbatore
FITA Training and Placement

*ROI = (Salary – Fees)/Fees

Factor 7: Alumni Testimonials

These are generic statements that do not give the full picture of the course or the faculty. Search for the specific examples of how the course assisted alumni in addressing certain issues or attaining certain objectives. Send a message to alumni on LinkedIn to get raw and honest opinions. Inquire about the difficulties they encountered while pursuing the course, and how the institute helped them. This information is very helpful in preparing for what is to come and how to get the most out of the program.

Course Name Video Testimonials on Youtube
Marketing Launchpad by Kraftshala Playlist Link
IIDE Playlist Link
SkillCircle
Digiperform Playlist Link
MyCaptain Playlist Link
UpGrad MICA
Internshala Playlist Link
Testbook
Digital Marketing Course in Coimbatore​ by Digital Vishnu Video link
Digital Marketing Leadership & AI by Digital Academy 360 Video Link
Digital Marketing Course by Appin Technology Coimbatore
FITA Training and Placement Video Link

Final Verdict

After a detailed analysis of the various digital marketing institutes in Coimbatore, Marketing Launchpad by Kraftshala is the best institute. However, what makes it stand out is the fact that it offers industry-focused curriculum, practical orientation, and employment history. The technical and soft skills covered in the program, coupled with live brand projects, and one-on-one mentoring make the learning process complete. There are other institutes which also provide good programs but the systematic way of building a career and the support of alumni make Marketing Launchpad the best digital marketing course in Coimbatore for those who are really interested in making a career in digital marketing.