List of Top 12 Digital Marketing Courses in Calicut in 2024
Table of contents
- TLDR/Quick Read
- List of Digital Marketing Courses in Calicut
- How to Choose the Best Out of All Digital Marketing Courses in Calicut?
- Factor 1: Placements
- Factor 2: Alumni Details From Linkedin
- Factor 3: Live Brand Projects
- Factor 4: Program Duration & Live Classes
- Factor 5: Course Syllabus
- Factor 6: Fees
- Factor 7: Alumni Testimonials
- Final Verdict
TLDR/Quick Read
Choosing the right digital marketing institute significantly impacts your career transition. To assist you in making a well-informed decision, we have thoroughly compared prominent institutes in Kozhikode. Institutes like Kraftshala, Aviv Digital, CDA Academy, Digital House Academy, and IPCS Global provide the best digital marketing courses in Kozhikode. We are assessing important factors such as fees, placement records, live brand projects, curriculum, and other relevant aspects.
List of Digital Marketing Courses in Calicut
- Marketing Launchpad by Kraftshala
- IIDE
- Skill Circle
- Digiperform
- My Captain
- Upgrad
- Internshala
- Testbook
- Digital marketing courses by Aviv digital
- Advanced digital marketing course by CDA academy
- Digital marketing courses by DHA
- Digital marketing course by Future Labs
Here is a more detailed overview of the above mentioned digital marketing courses in Calicut:
Course Name | Duration | Salary* | Fees | Recruiters** |
Marketing Launchpad by Kraftshala | 16 weeks | >= 4.5 LPA | ₹1,24,000 If salary package is <4.5LPA:₹49,600 |
Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more |
IIDE | Online: 4 & 6 months Offline: 12 months |
>=3 LPA | Online 4 Months: ₹1,25,000 Online 6 Months: ₹1,80,000 Offline: ₹6,45,000 |
IIDE, Schbang, FCB Kinnect |
SkillCircle | 3 & 5 months | >=3.6LPA | 3 Months – ₹30,000 5 Months – ₹50,000 |
Not Present |
Digiperform | 6 Months | Not present | Offline: ₹72,750 Online: ₹55,750 |
Digiperform, Freelance, Concentrix, etc |
MyCaptain | 20 weeks | Not present | ₹69,999 | MyCaptain, Freelance, TCS, Accenture |
UpGrad Accelerator Program | 7 & 9 months | Not present | 7 Months – ₹55,000 9 Months – ₹70,000 |
Not Present |
Internshala | 5 months | >=3.6LPA | ₹37,500 | Not Present |
Testbook | 6 months | Not present | ₹60,000 | Not Present |
Digital marketing courses by Aviv Digital | Advanced- 6 months Diploma- 4 months |
Not present | Not present | Domaindotin, techyempo, Aufait |
Advanced digital marketing course by CDA Academy | 3 months | Not present | Not present | Viral mafia, Oi marketing, Mentegoz technologies |
Digital marketing courses by DHA | Advanced- 6 months Diploma- 4 months |
Not present | Not present | Not present |
Digital marketing course by Future Labs | 6 months | Not present | ₹50,000 (EMI) ₹45,000 (Online) |
Not present |
*Salary package which is promised by the institute.
**Companies where the course alumni are placed as per the LinkedIn Alumni Page.
How to Choose the Best Out of All Digital Marketing Courses in Calicut?
Every institute must ensure that students are provided with comprehensive and accurate details. The internet has made it convenient for individuals to access a wealth of information about any institute, about both positive and negative aspects. As a result, the transparency and online presence of an institute are crucial in establishing credibility and fostering trust. Several factors merit careful consideration, including placement rates, reports, and recruiters. The factors that should be checked are:
- Placements
- Alumni Details on LinkedIn
- Live Brand Projects
- Program Duration & Number of Hours of Live Training
- AI Integrated Course Syllabus
- Fees
- Alumni Video Testimonials
Now, let’s evaluate each of the digital marketing courses in Delhi based on the above.
To keep it simple ✅means the evaluation criteria checks out for the given course; ❌ means that the evaluation criteria is not made available in the public domain by the given course.
Factor 1: Placements
Placements are commonly regarded as the ultimate sign of a course’s success, but it is important to consider more than just obtaining a job. The quality of placements and their objective must align with your long-term career objectives as well. Relying solely on attractive placement statistics when selecting a course could result in dissatisfaction if you find yourself in a position that does not match your interests or skills.
Additionally, evaluate the guarantee placement percentage or the total number of students placed. Furthermore, check for any accountability rate provided by the institute. Reviewing the institute’s LinkedIn page and examining the alumni and their current companies can also provide valuable insights.
Course Name | Recruiters* | Placements | Accountability** |
Marketing Launchpad by Kraftshala | Performics, PGD, Google, Nykaa, Coursera, Publicis Groupe, Bajaj, GroupM, Dentsu, and many more | Placement Rate: 94% Placement Report: Click Here |
60% refund if placement <4.5 LPA |
IIDE | IIDE, Schbang, FCB Kinnect | No verifiable placement % | ❌ |
SkillCircle | Not Present | ❌ | ❌ |
Digiperform | Digiperform, Freelance, Concentrix, etc | ❌ | ❌ |
MyCaptain | MyCaptain, Freelance, TCS, Accenture | ❌ | ❌ |
UpGrad Accelerator Program | Not Present | ❌ | ❌ |
Internshala | Not Present | No verifiable placement % | 100% refund if placement <3.6 LPA |
Testbook | Not Present | ❌ | ❌ |
Digital marketing courses by Aviv digital | Domaindotin, techyempo, Aufait | Provides placement assistance but is not verifiable | ❌ |
Advanced digital marketing course by CDA academy | Viral Mafia, Oi Marketing, Mentegoz technologies | 100% placement assistance but not verifiable | ❌ |
Digital marketing courses by DHA | Not present | 100% placement assistance but not verifiable | ❌ |
Digital marketing course by Future Labs | Not present | ❌ | ❌ |
*These are the companies where the course alumni are placed as per the LinkedIn Alumni Page.
**Accountability refers to the extent to which the institute takes responsibility for your placements.
Factor 2: Alumni Details From Linkedin
It is important to avoid being influenced only by promotional videos when considering digital marketing institutes in Kozhikode. Examining the professional placements of past students provides a more accurate representation of the institute’s effectiveness, including insights into its curriculum and placement support.
Additionally, the active presence of alumni on LinkedIn offers valuable insights into potential career paths. Therefore, LinkedIn serves as an excellent platform for connecting with alumni through the dedicated alumni page.
A useful tip is to inquire about the career paths followed by various alumni in order to tailor the best path for personal success and growth.
Here are some LinkedIn proofs to check alumni of the mentioned digital marketing courses in Calicut.
How to find out Alumni on Linkedin:
- Search your course provider’s name in LinkedIn’s search bar and select the official page.
- Then navigate to the alumni section by clicking on the “Alumni” tab.
- Use the filter option, in this you can filter on the basis of job title, company and year.
Protip: You can also review profiles and reach out to the alumni to learn about their experiences.
Here we have collated the latest LinkedIn alumni page snapshots of the digital marketing courses in Delhi, which have Alumni page on their LinkedIn profile.
Factor 3: Live Brand Projects
A course lacking live brand projects will create a sensation of studying a manual without practical application. Understanding concepts in theory is insufficient without the real-world application provided by live projects. Live projects serve as practical assignments to assess and apply the acquired skills, offering a dynamic learning experience beyond basic case studies.
These projects serve as a valuable substitute for internship experience, particularly in fields like social media marketing in Kozhikode, enabling learners to enhance their skills and achieve continuous growth. It is essential to verify if the projects involve real, active brands rather than simulated exercises, as real clients present genuine market challenges.
Additionally, ensuring a real budget allocation or expenditure for these campaigns is crucial for learning the vital skill of budget management through live projects.
We have mentioned 2 key points to differentiate between digital marketing courses in Calicut:
Course Name | Live Projects | Real Budget (₹) on Live Projects? |
Marketing Launchpad by Kraftshala | ✅ | ✅ |
IIDE | ✅ | ❌ |
SkillCircle | ❌ | ❌ |
Digiperform | ❌ | ❌ |
MyCaptain | ❌ | ❌ |
UpGrad Accelerator Program | ✅ | ❌ |
Internshala | ✅ | ❌ |
Testbook | ❌ | ❌ |
Digital marketing courses by Aviv digital | ✅ | ❌ |
Advanced digital marketing course by CDA academy | ✅ | ❌ |
Digital marketing courses by DHA | ❌ | ❌ |
Digital marketing course by Future Labs | ✅ | ❌ |
Factor 4: Program Duration & Live Classes
It is crucial to find a program that strikes a balance between theoretical instruction and practical training hours in order to effectively retain essential skills.
Therefore, thoroughly review the course timeline to ensure adequate time for practice, self-reflection, and personal growth. Furthermore, seek feedback from previous students regarding their learning experience that can provide valuable insights into whether they felt rushed or required more time to grasp the material. In addition, it is imperative to inquire about the expertise of the faculty, ensuring that the instructors are both experienced and knowledgeable.
Ascertain whether the chosen digital marketing course in Calicut offers access to a network of mentors, enabling students to connect with various mentors for valuable insights and guidance. By evaluating these critical factors, you can select a course that delivers an exceptional learning experience and equips you for success in the field of digital marketing.
Course Name | Mode | Duration | Live Hours/Week |
Marketing Launchpad by Kraftshala | Online | 16 weeks | 45 hours |
IIDE | Online & Offline | Online: 4 & 6 Months Offline: 12 months |
6 hours |
SkillCircle | Online | 3 & 5 Months | ❌ |
Digiperform | Online | 6 months | 11 hours |
MyCaptain | Online | 20 weeks | 3.4 hours |
UpGrad Accelerator Program | Online | 7 & 9 Months | 7 Months – 14 hours 9 Months – 11 hours |
Internshala | Online | 5 Months | 10 hours |
Testbook | Online | 8 Months | 6.25 hours |
Digital marketing courses by Aviv digital | Offline | Advanced- 6 months Diploma- 4 months |
❌ |
Advanced digital marketing course by CDA academy | Offline | 3 months | ❌ |
Digital marketing courses by DHA | Offline | Advanced- 6 months Diploma- 4 months |
❌ |
Digital marketing course by Future Labs | Online and Offline | 6 months | 9 hours |
Factor 5: Course Syllabus
In today’s rapidly evolving digital marketing landscape, a course that does not include AI is already considered outdated. The significance of comprehending AI’s role in customer data, predictive analysis, and automation cannot be overstated. The absence of these skills could render you underqualified in the competitive job market.
Numerous platforms, including LinkedIn, Instagram, WhatsApp, and even Snapchat, have begun integrating AI chatbots and various other AI features within their applications.
- Action Point 1: Evaluate the extent of AI integration across various facets of the course, such as customer analytics, content creation, and advertising strategies. A single session devoted to AI is insufficient.
- Action Point 2: Ensure that the course offers practical experience with AI tools. While theoretical knowledge is essential, hands-on application of AI in real-world scenarios will provide a competitive advantage.
Here are a few things listed digital marketing courses in Calicut may have:
Course Name | Digital Marketing | AI | Excel | Problem Solving | Behavioral | CV | Interview Prep |
Marketing Launchpad by Kraftshala | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
IIDE | ✅ | ✅ | ❌ | ❌ | ❌ | ✅ | ✅ |
SkillCircle | ✅ | ❌ | ❌ | ❌ | ✅ | ❌ | ✅ |
Digiperform | ✅ | ❌ | ❌ | ❌ | ❌ | ✅ | ✅ |
MyCaptain | ✅ | ❌ | ❌ | ❌ | ❌ | ❌ | ❌ |
UpGrad Accelerator Program | ✅ | ❌ | ❌ | ❌ | ✅ | ✅ | ✅ |
Internshala | ✅ | ❌ | ❌ | ❌ | ❌ | ✅ | ✅ |
Testbook | ✅ | ✅ | ❌ | ❌ | ❌ | ❌ | ❌ |
Digital marketing courses by Aviv digital | ✅ | ✅ | ❌ | ❌ | ❌ | ❌ | ❌ |
Advanced digital marketing course by CDA academy | ✅ | ❌ | ❌ | ❌ | ❌ | ❌ | ❌ |
Digital marketing courses by DHA | ✅ | ✅ | ❌ | ❌ | ❌ | ❌ | ✅ |
Digital marketing course by IPCS Global | ✅ | ❌ | ❌ | ❌ | ❌ | ❌ | ❌ |
Factor 6: Fees
When considering fees, students often make the mistake of assuming that higher costs ensure a better experience or that lower costs provide great value.
However, it is important to understand that the price of a course is not the sole indicator of its worth—it is about the return on investment. It is essential to seek a course that justifies its fee through tangible skills, real opportunities, and potential for career growth.
There are several key points to take into account when evaluating a digital marketing course in Calicut:
- First– The budget allocated for live projects should be on the institute and not the students. In simple words, the institute should not ask you to pay the budget midway through the course after you have paid the fees.
- Second– It is important to examine the average Cost to Company (CTC) offered on-campus to assess the return on investment and make informed comparisons.
- Third– The expertise of the faculty plays a significant role. The experience and teaching capabilities of the faculty provide assurance for the investment made in the course.
Here are a few details about the digital marketing courses in Calicut fees.
Course Name | Program Fees | Average CTC |
Marketing Launchpad by Kraftshala | ₹1,24,000 | ₹5,50,000 |
IIDE | Online 4 Months: ₹1,25,000 Online 6 Months: ₹1,80,000 Offline 12 Months: ₹6,45,000 |
₹3,00,000 |
SkillCircle | 3 Months – ₹30,000 5 Months – ₹50,000 |
₹3,60,000 |
Digiperform | Offline: ₹72,750 Online: ₹55,750 |
❌ |
MyCaptain | ₹69,999 | ❌ |
UpGrad Accelerator Program | 7 Months – ₹55,000 9 Months – ₹70,000 |
₹4,50,000 |
Internshala | ₹37,500 | ❌ |
Testbook | ₹60,000 | ❌ |
Digital marketing courses by Aviv digital | ❌ | ❌ |
Advanced digital marketing course by CDA academy | ❌ | ❌ |
Digital marketing courses by DHA | ❌ | ₹4,50,000 |
Digital marketing course by Future Labs | ₹50,000 (EMI)
₹45,000 (Online) |
❌ |
Factor 7: Alumni Testimonials
Alumni testimonials are a valuable source of insights regarding the quality of content and the impact of the program. These testimonials specifically emphasize the experiences of former students, providing a firsthand account of their time in the program.
In doing so, they offer new learners a glimpse into the practical benefits of the course, helping them understand the real-world advantages it offers. Furthermore, testimonials also serve to showcase the relevance of the curriculum, the expertise of the faculty, and the career growth opportunities provided by the program.
Additionally, they reflect the level of support provided by an institution to its students through networking, mentorship, and placements. By carefully analyzing alumni videos, individuals can make informed decisions about which digital marketing course aligns best with their goals and offers the most value.
Below are some video testimonials of the digital marketing courses in Calicut.
Pro tip: Once you find the reviews, do go to linkedin to search those folks to cross check where they are placed and whether they are placed.
Course Name | Video Testimonials on Youtube |
Marketing Launchpad by Kraftshala | Playlist Link |
IIDE | Playlist Link |
SkillCircle | ❌ |
Digiperform | Playlist Link |
MyCaptain | Playlist Link |
UpGrad MICA | ❌ |
Internshala | Playlist Link |
Testbook | ❌ |
Digital marketing courses by Aviv digital | ❌ |
Advanced digital marketing course by CDA academy | Channel link |
Digital marketing courses by DHA | ❌ |
Digital marketing course by Future Labs | ❌ |
Final Verdict
Critical factors to consider include placement opportunities and live brand projects, in addition to aspects such as the average CTC, alumni network, weekly live hours, and course fees, which should be carefully evaluated and aligned with personal career goals.
The Kraftshala digital marketing course stands out among the options available in Kozhikode, offering an impressive return on investment (ROI), a robust curriculum, and outstanding placement rates, among other strengths.
Notably, Kraftshala demonstrates clear transparency in sharing data about their alumni and students, providing an easier way to assess the course and its benefits, a feature that sets it apart from other courses. For those in search of a comprehensive and impactful education in digital marketing, Kraftshala can serve as a valuable guide toward a successful career transition. Check out their digital marketing course for the best results.