
PROGRAM OVERVIEW
An active industry immersion built to give you a distinctive edge in internships, placements & beyond. The program features a unique industry forward approach paired with a practical, hands-on experience of crafting a live brand communication brief.

Access to content built from experiences of top industry experts converted into simple frameworks

Real immersion in the role of a marketer in today’s digital age by working on a guided LIVE Project for 7-8 weeks

Personalised Coaching on how to strategize campaigns from highly experienced brand / marketing managers

INDUSTRYCreds™ certification score, a performance matrix that helps you signal your potential to top recruiters

1-1 mentorships and additional sessions for assistance during internships and placements
with insights on:



Ajinkya Choudekar | JBIMS Batch’ 19
Placed at Mahindra & Mahindra
INDUSTRYCreds™ Score: 85
Brand Building Program

“Kraftshala has been a true mentor to me throughout my B School journey. Kraftshala joined me on my journey when I needed it the most, during summer placements. With good results from that experience I took up Brand Building but the course content is just half of the story, what I loved about Kraftshala the most is the support they provide in realizing our true potential. It could have been as easy as, u pay fees, do online course but this isn't the case with Kraftshala. They've allotted me mentorship slots to help me with anything and everything right from CV review to mock interviews and all of the mentors are active industry professionals. That's just not it, they personally call up and check why I haven't utilized any mentorship sessions. I mean who does this much? This really gains my respect form them as an organization and as a service provider."

Ajinkya Choudekar
JBIMS Batch’ 19
Placed at Mahindra & Mahindra
INDUSTRYCreds™ Score: 85
Brand Building Program

“Kraftshala has been a true mentor to me throughout my B School journey. Kraftshala joined me on my journey when I needed it the most, during summer placements. With good results from that experience I took up Brand Building but the course content is just half of the story, what I loved about Kraftshala the most is the support they provide in realizing our true potential. It could have been as easy as, u pay fees, do online course but this isn't the case with Kraftshala. They've allotted me mentorship slots to help me with anything and everything right from CV review to mock interviews and all of the mentors are active industry professionals. That's just not it, they personally call up and check why I haven't utilized any mentorship sessions. I mean who does this much? This really gains my respect form them as an organization and as a service provider."
WHO SHOULD APPLY?
In case you are aspiring for a career in marketing or consulting, or you want to crack marketing case competitions, then this program is suited for you.
Our past students have ranged from campuses like IIM A, IIM B, IIM C, IIM I, IIM L, IIM K, SPJAIN, MDI, ISB and also BIMTECH, SIIB, KJSOM, VJSOM, amongst many more.
PROGRAM BENEFITS
INDUSTRY PARTNERS
With our sales and marketing expertise, we work with some of the top recruiters in training B-School talent.








Kriti Kaur Sablok
Ex - Employer Brand Manager, Hindustan Unilever

“It has been a pleasure working with Kraftshala as our partner right from Day 1. The team under the leadership of Varun Satia has always brought in strategic insights which helped strengthen our brand. The uniqueness that Kraftshala brings to the table is to demystify ‘marketing’ and bring in tools on the science and art of marketing. This results in a set of candidates who become real assets to the company from day 1“.

Emilia Matsumura
Director of Marketing, Asia Pacific at Taco Bell

“Kraftshala crafted a training module for our teams to ensure that our communication is always ‘on-brand’. The module was entertaining, easy to follow and interesting. They demonstrated their expertise in the marketing by creating a tailored, one-of-a-kind brand workshop that I know we will refer back to for years to come.”
WITH INSIGHTS FROM
YOUR MENTORS
PROGRAM FEE
INR 19,000 + GST
Low Cost EMI options available